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    11 results for Digital Strategist

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    We are offering an exciting opportunity in the hospitality industry for a Senior Digital Analyst. The primary function of the role is to scrutinize web and digital performance data, extract valuable insights, and strategize optimizations to enhance digital experiences and business outcomes.

    Responsibilities:
    • Analyze web performance data to identify trends and opportunities for improvement
    • Collaborate with stakeholders to inform decision-making and enhance digital performance
    • Drive optimization strategies to improve digital experiences
    • Utilize various tools such as OneTrust, Amazon Web Services (AWS), and Salesforce Platform for efficient performance monitoring and management
    • Apply your knowledge of Web Content Accessibility Guidelines and Accessibility standards to ensure web accessibility
    • Employ your skills in React and Node.js for web development tasks
    • Leverage your experience in E-commerce operations and Technology management to contribute to eCommerce strategies
    • Utilize JIRA and Confluence for project management and collaboration
    • Ensure the security of digital platforms using appropriate security tools
    • Provide technical support to team members and stakeholders as needed.
    • Minimum of 5 years of experience in a similar role within the hospitality industry
    • Proficient in providing Technical Support
    • Extensive experience in E-commerce operations
    • Demonstrated expertise in Technology management
    • Familiarity with eCommerce platforms
    • Understanding of Web Content Accessibility Guidelines and Accessibility standards
    • Proven experience in Web Accessibility
    • Familiarity with DevOps methodologies
    • Experience with OneTrust software
    • Proven ability in Performance Monitoring
    • Experience with Amazon Web Services (AWS)
    • Proficiency in Microsoft Office Suites
    • Experience in Web Development
    • Proficiency in React and Node.js
    • Experience with Salesforce Platform
    • Experience in using JIRA and Confluence
    • Familiarity with Security Tools
    Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. Questions? Call your local office at 1.888.490.4429. All applicants applying for Canadian job openings must be authorized to work in Canada. Only job postings for jobs located in Quebec appear in French. © 2025 Robert Half. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.

    11 results for Digital Strategist

    Senior Digital Analyst We are offering an exciting opportunity in the hospitality industry for a Senior Digital Analyst. The primary function of the role is to scrutinize web and digital performance data, extract valuable insights, and strategize optimizations to enhance digital experiences and business outcomes.<br><br>Responsibilities:<br>• Analyze web performance data to identify trends and opportunities for improvement<br>• Collaborate with stakeholders to inform decision-making and enhance digital performance<br>• Drive optimization strategies to improve digital experiences<br>• Utilize various tools such as OneTrust, Amazon Web Services (AWS), and Salesforce Platform for efficient performance monitoring and management<br>• Apply your knowledge of Web Content Accessibility Guidelines and Accessibility standards to ensure web accessibility<br>• Employ your skills in React and Node.js for web development tasks<br>• Leverage your experience in E-commerce operations and Technology management to contribute to eCommerce strategies<br>• Utilize JIRA and Confluence for project management and collaboration<br>• Ensure the security of digital platforms using appropriate security tools<br>• Provide technical support to team members and stakeholders as needed. Digital Marketing Specialist <p>We are the industry leader in AI-driven Remote Facility Supervision solutions for the Trucking and Logistics sectors. Through our groundbreaking <strong>Maximum Telepresence Approach™</strong>, we provide state-of-the-art, data-driven security and operational insights that foster safer workplaces for millions annually. Our full suite of hardware and AI-driven solutions is revolutionizing security practices, surpassing traditional gatehouse methods. Supported by our professionally trained monitoring agents, we achieve an impressive 99.99% accuracy in critical security, safety, and operational support—operated 24/7/365—serving global giants alongside small and medium-sized enterprises.</p><p>We are looking for an experienced <strong>Marketing Manager</strong> to join our team and spearhead strategic marketing initiatives that will elevate our brand and amplify our impact in this rapidly growing industry.</p><p><br></p><p><strong>Objectives of the Role:</strong></p><ul><li>Develop a comprehensive understanding of our products, services, and industry differentiators to effectively communicate our value proposition.</li><li>Analyze customer behavior, psychographics, and buying trends to translate marketing activities into measurable sales outcomes.</li><li>Contribute to internal and external campaigns that drive lead generation and brand awareness.</li></ul><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Campaign Development & Execution:</strong> Create and implement dynamic marketing campaigns, including drafting persuasive copy, designing promotional materials, and measuring campaign performance.</li><li><strong>Event Marketing:</strong> Organize and execute trade shows, conferences, and related events to showcase our solutions. Manage event logistics, marketing assets, and post-event follow-ups.</li><li><strong>Social Media Management:</strong> Oversee company social media channels (especially LinkedIn), developing and executing engaging content to boost online presence and drive lead generation.</li><li><strong>CRM Management:</strong> Leverage <strong>Zoho CRM</strong> (preferred) or other platforms such as Salesforce or Dynamics to optimize marketing data and track customer interactions.</li><li><strong>Strategy Alignment:</strong> Collaborate closely with sales and product teams to ensure marketing strategies align with business objectives and foster customer engagement.</li><li><strong>Reporting & Analytics:</strong> Monitor marketing campaign effectiveness and deliver actionable insights through data-driven analysis.</li></ul><p><br></p> Marketing Manager <p>We're currently looking for a Marketing Manager for our esteemed client, a leading software firm renowned for delivering top-notch safety software solutions to a global clientele. The role offers a platform to shine your varied marketing expertise as you get knee-deep into strategic, managerial responsibilities.</p><p>Who they are:</p><p>Founded in 2006, our client has been a pioneer in developing world-class software solutions with a strong focus on client relationships and continuous innovation. Currently, they're embarked on a journey of growth across North America and worldwide. As a SaaS establishment with robust B2B ties, they present an innovative and collaborative environment that encourages new ideas and ownership.</p><p>About the role:</p><p>The Marketing Manager's position revolves around increasing product visibility in a competitive market, shaping website strategies and managing various marketing initiatives. The candidate should have a keen strategic approach, strong digital marketing skills, and be on-site based out of our Sherwood Park office, AB.</p><p><br></p><p>Your role will be expected to:</p><ul><li>Collaborate on the development and implementation of comprehensive B2B marketing strategies.</li><li>Lead development and execution of website strategy.</li><li>Create and manage content strategy to support lead generation and brand engagement.</li><li>Analyze website and campaign performance metrics and optimize strategies based on insights.</li></ul><p><br></p><p><br></p> Spécialiste au marketing digital <p>Notre client, une entreprise dans le domaine des produits de santé, est à la recherche d'un Spécialiste en marketing digital pour rejoindre leur équipe à St-Bruno.. En tant que Spécialiste en marketing digital, vous serez chargé de gérer les campagnes publicitaires en ligne, de mettre à jour le site web et d'analyser les KPIs pour augmenter le trafic et la conversion.</p><p><br></p><p>Responsabilités:</p><p>• Élaborer la stratégie de communication digitale pour toutes les marques, en accord avec les objectifs de l'entreprise.</p><p>• Gérer les campagnes publicitaires en ligne, y compris sur Google Ads, Facebook Ads, YouTube, etc.</p><p>• Assurer la mise à jour du site web, produire et modifier les contenus en fonction des activités de l'entreprise (lancements de produits, promotions, événements, etc.).</p><p>• Produire des rapports d'analyse de nos KPIs, proposer des recommandations pour augmenter le trafic, recruter de nouveaux consommateurs, augmenter la conversion.</p><p>• Participer aux réunions de vente et présenter la stratégie digitale lorsque nécessaire.</p><p>• Assumer toutes autres tâches associées à votre fonction</p> Content Writer <p>Robert Half is seeking a talented <strong>Content Writer / Content Marketer</strong> to create compelling and engaging content that drives brand awareness, audience engagement, and lead generation for a client of ours. The ideal candidate will have strong writing skills, a deep understanding of digital marketing strategies, and experience in content creation for various platforms, including blogs, social media, email campaigns, and websites. This is a short-term, part-time engagement and open to candidates remotely across Canada.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Develop and write high-quality content, including blog posts, articles, case studies, whitepapers, and social media posts.</li><li>Optimize content for SEO and user engagement.</li><li>Collaborate with marketing and design teams to create multimedia content.</li><li>Manage content distribution across multiple channels.</li><li>Analyze content performance and adjust strategies for maximum impact.</li></ul><p><br></p> Event Coordinator <p>On behalf of our client, our team at Robert Half is looking for an experienced <strong>Marketing Events Manager</strong> to lead the planning, coordination, and execution of corporate events and webinars. The ideal Marketing Events Manager will have a strong background in event management, digital marketing, and stakeholder collaboration. This role requires exceptional organizational skills and the ability to manage multiple projects in a fast-paced environment. The successful applicant will work 20-hours per week, hybrid on-site in Vancouver, BC. With an initial term of 6-months, there is an opportunity for extension. </p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Plan and execute corporate events and webinars</strong> by developing messaging, creating supporting materials such as presentations and videos, and identifying and training keynote speakers as needed.</li><li><strong>Manage event budgets</strong> to ensure resources are allocated effectively and events are executed within financial constraints.</li><li><strong>Package event content for post-event marketing campaigns</strong> by repurposing materials for social media, media relations, and other communication channels.</li><li><strong>Coordinate and support event logistics</strong> by assisting with partner participation, managing stakeholder communication, and ensuring smooth event operations.</li><li><strong>Maintain brand consistency</strong> by ensuring that all events align with corporate branding guidelines and maintain a cohesive look and feel.</li><li><strong>Analyze and report on event performance</strong> by tracking key performance indicators (KPIs) such as attendance, engagement, and satisfaction survey results.</li><li><strong>Provide post-event debriefs</strong> to summarize key takeaways, successes, and areas for improvement.</li></ul><p><br></p> Business Analyst <p>We are seeking a detail-oriented and technically proficient individual to join our team as an Intermediate Digital Business Analyst. This role will facilitate the Customer Loyalty product development, processes review, backlog grooming, user story and acceptance criteria creation, UAT support and more.</p><p><br></p><p>The Business Analyst should be able to manage and maintain +5 backlogs and concurrent projects ensuring timely milestone completion of requirements and other business analysis deliverables</p><p><br></p><p><strong>Business and Technical Analysis</strong></p><p>• Assess requirements and support implementation of customer loyalty, ecommerce, EV (electric vehicles), car wash, and retail related solution.</p><p>• Collaborate with cross-functional teams to gather, analyze, and document business requirements, ensuring clarity and alignment with organizational objectives.</p><p>• Groom and complete JIRA user stories with effective acceptance criteria.</p><p>• Translate business needs into technical specifications for retail and digital enhancements, ensuring effective communication between stakeholders and technical teams.</p><p>• Ability to create process flows, swimlanes, wireframes, and functional documentation. Support design and implementation of technology solutions, ensuring they meet the defined requirements and contribute to business goals.</p><p>• Contribute to the product vision and roadmaps by providing user needs, stakeholder’s priorities, business insights.</p><p>• Leveraged data analytics and trends (Tableau or PowerBi) to define KPIs, manage metrics, analyze service performance, and support data-driven product strategies.</p><p><br></p><p><strong>Stakeholder Engagement and Communication:</strong></p><p>• Serve as a liaison between technical teams and business stakeholders to ensure clear communication of requirements and project status.</p><p>• Facilitate workshops and meetings to gather business requirements, discuss project scope, and clarify technical specifications with stakeholders.</p><p>• Collaborate with product owners and project managers to prioritize and manage project deliverables, ensuring alignment with business objectives.</p><p>• Foster collaboration and knowledge-sharing across teams to ensure seamless delivery.</p><p>Process Improvement and Best Practices:</p><p>• Contribute to the continuous improvement of processes and methodologies within the data team, promoting best practices in data management and analytics.</p><p>• Develop and maintain technical documentation, including data dictionaries, process flows, and user guides to support the adoption of data solutions across the organization.</p><p>• Strong workshop and brainstorming facilitation skills.</p> Paid Media Manager <p><strong>Job Overview:</strong></p><p>Our client, an innovative and fast-growing advertising agency, is seeking a <strong>seasoned Paid Media Manager</strong> to lead their digital advertising efforts and drive campaign success for their portfolio of established clients. This role serves as a cornerstone for strategic leadership, campaign execution, and cross-functional collaboration in an agency environment. As a Paid Media Manager, you will oversee omni-channel campaigns, refine budget pacing and tracking, ensure seamless technical integrations, and manage client communication to achieve outstanding results.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong>Collaboration in a Team-Oriented Agency:</strong></p><ul><li>Partner with leadership, account managers, and creative teams to align paid media strategies with larger agency and client objectives.</li><li>Drive innovative ad operations processes that prioritize scalability, accuracy, and efficiency.</li><li>Cultivate a solution-oriented mindset in a fast-paced environment where flexibility and teamwork are key.</li></ul><p><strong>Budget Oversight:</strong></p><ul><li>Manage and monitor advertising budgets (~$1M+ annually) across multiple platforms, ensuring campaigns adhere to timelines and client performance benchmarks.</li><li>Proactively adjust budgetary allocations to optimize performance and ROI in real time.</li></ul><p><strong>Campaign Results & Reporting:</strong></p><ul><li>Use platforms like GA4 and other advanced analytics tools to track, analyze, and communicate campaign success metrics.</li><li>Conduct A/B testing to refine targeting, creative content, and conversion strategies.</li><li>Present detailed post-campaign reports and actionable insights to both internal teams and clients.</li></ul><p><strong>In-Platform Expertise:</strong></p><ul><li>Leverage hands-on experience across Google Ads, Meta (Facebook), TikTok, Pinterest, YouTube, Bing, and other platforms for campaign execution and optimization.</li><li>Implement and maintain accurate tracking through Google Tag Manager and other tools to ensure data fidelity.</li></ul><p><strong>Client Communication Excellence:</strong></p><ul><li>Act as a client-facing leader to translate technical advertising strategies and insights into easy-to-understand narratives.</li><li>Collaborate with clients to align personal business goals with agency deliverables.</li></ul><p><strong>Quality Assurance & Compliance:</strong></p><ul><li>Ensure all campaigns comply with industry standards, privacy regulations, and advertising platform guidelines.</li><li>Build and enforce quality assurance protocols to confirm campaigns meet client expectations before and after launch.</li></ul><p><strong>Additional Job Tasks:</strong></p><ul><li>Conduct proactive account and budget reviews.</li><li>Maintain accurate and up-to-date campaign trackers to highlight performance trends and issues.</li><li>Address and resolve issues related to tracking, CRM integrations, and platform discrepancies.</li><li>Forecast targeting and ROI for new clients or prospective campaign launches.</li><li>Monitor ongoing KPIs while routinely identifying new optimization opportunities per platform suggestions (e.g., Google Recommendations tab).</li></ul> Data Analyst <p>Robert Half is currently seeking a skilled and motivated <strong>Data Analyst</strong> for our client. Reporting directly to the Director of Digital Solutions, this role is perfect for candidates eager to use their analytical expertise to deliver actionable insights, enhance operational efficiency, and drive strategic decision-making for our client and their customers.</p><p>Key Responsibilities:</p><ul><li><strong>Data Management & ETL Processes</strong>: Gather, validate, and prepare data from diverse sources while designing efficient ETL processes for seamless ingestion and transformation.</li><li><strong>Reporting & Visualization</strong>: Create dynamic dashboards using tools like Power BI, share insights with stakeholders, and streamline reporting processes through automation.</li><li><strong>Data Insights & Analytics</strong>: Identify trends through robust data analysis, utilize forecasting techniques, and develop key performance indicators (KPIs) to support business goals.</li><li><strong>API & Pipeline Strategy</strong>: Oversee API integrations and maintain well-functioning data pipelines that ensure timely data availability.</li><li><strong>Process Development & Governance</strong>: Establish clear processes, document workflows, and uphold data governance best practices.</li><li><strong>Team Collaboration & Ad Hoc Support</strong>: Partner with cross-functional teams to provide data-driven recommendations and accommodate any special project needs.</li><li><strong>Emphasis on Modern Technologies</strong> (Preferred): Familiarity with big data platforms (Azure, AWS, Google Cloud, or Databricks) and version control tools like Git/GitHub is a bonus.</li></ul><p><br></p> Digital Advertising Specialist <p>This is a chance to join a well-established Vancouver-based marketing agency in the role of Paid Search Specialist. You’ll be working with various clients on their digital ad campaigns, with a focus on pay–per-click (PPC) and paid advertising. </p><p><br></p><p>If you are an experienced digital marketing professional with a speciality in paid search advertising, then please get in contact to discuss this role in more detail. </p><p><br></p><p>In this position, you’ll be working with a team of digital marketers, and your teammates will be focused on content, copywriting, graphics and SEO. And you will have a clear focus on the PPC and paid campaigns. </p><p><br></p><p>This is a full-time position, and includes a competitive base salary, paid vacation and extended health and dental benefits. </p><p><br></p><p>In this Paid Search Specialist role, you will work primarily from your home office, with occasional get-togethers with your teammates in Vancouver. This role is open to individuals who are already living across Canada. </p><p><br></p><p>One of the attractive aspects of this role, is the chance to join a team of experienced marketers. Your team members have years of industry experience and there will be chances to learn from them. You will be well-supported by the other members of your team. </p><p><br></p><p><strong>How to Apply</strong></p><p><br></p><p>A bit about myself - my name is Nathan Wawruck, and I am a recruitment consultant based in Vancouver, BC. I have over a decade of matching marketing professionals to job opportunities, and I am always looking to connect with like-minded people in the Vancouver area.</p><p><br></p><p>If you're interested in pursuing this role, please apply to this posting online, and contact me for an initial discussion. This is a chance for us to discuss specifics, such as the company name, the key hiring managers, and the more in-depth job requirements. This is also a great opportunity to talk about your overall career goals and preferences. We can even discuss other potential roles which may fit what you're looking for. Please find me on LinkedIn by searching my name: Nathan Wawruck</p> Sales Analyst <p>Our client is a very successful company in the auto industry. As a result of exciting growth and industry partnerships, they have added a new position of Sales Analyst to the team. Reporting to the Vice President, the Sales Analyst is responsible for sales analytics and other data analytics for one of its largest customers. The Sales Analyst's duties involve examining and analyzing sales and claims data, creating and managing data dashboards, and utilizing data analytics to optimize business operations. </p><p><br></p><p>To be considered for the role of Sales Analyst, you must have a University degree in Business combined with studies in Math or Data Analytics. An MBA or CPA is an asset. You must be able to sort and analyze complex data with an ability to understand what the numbers are saying. You must have strong business acumen combined with exceptional data analytics skills. You will be presenting data to the Senior Leadership Team within our client as well as to their client. You must therefore have excellent written and verbal communication skills. The ideal candidate is able to convey the message and story behind the numbers to help drive business decisions in Canada. </p><p><br></p><p><strong>Responsibilities:</strong></p><p><br></p><p>• Analyzing and interpreting sales trends and metrics to identify areas of progression and regression</p><p>• Creating and maintaining data dashboards using Power BI, acting as a power user and architect</p><p>• Analyzing and interpreting claims data to identify key insights and trends</p><p>• Utilizing data mining techniques to derive meaningful insights from vast data sets</p><p>• Implementing variance analysis and providing explanations for identified variances</p><p>• Investigating and identifying variances in financial metrics and KPI reporting</p><p>• Assessing current reporting methods and suggesting new ways for improvement</p><p>• Using data analytics and financial analytics to drive strategic decision-making</p><p>• Examining changing competitive trends and their impact on sales</p><p>• Managing budget processes and ensuring alignment with financial KPIs</p><p>• Utilizing skills in analyzing trends to understand input and its impact on output.</p>