Art Director in Grand Rapids, MI

Art Director Job Description

The art director is responsible for overseeing the artistic development of marketing, advertising and promotional pieces, including print, online, mobile, television and radio advertisements; collateral materials; and internal and external corporate publications. Within an agency, the art director collaborates with senior-level copywriters to develop strategies for advertising campaigns and often specializes in a particular area, such as print or broadcast advertising. Candidates for this role must have strong leadership skills, a design background, proficiency in creative tools such as Adobe Creative Suite, and a basic understanding of coding for digital projects. Five to eight years of related experience may be required.

Typical art director duties:

Supervising or leading a team of designers, photographers, illustrators, production artists, copywriters and creative freelancers

Collaborating with members of the marketing or media buying team to develop strategies for advertising campaigns

Creating presentations and project plans, meeting with clients, and ensuring a successful online representation of clients’ brands

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Salary for Art Director in Grand Rapids, MI

70735 - 102340

25th percentile

70735

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

86645

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

102340

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

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