Content Strategist in Atlanta, GA

Content Strategist Job Description

The content strategist’s core responsibility is to develop an effective content strategy based on a company’s or client’s business objectives and a customer’s or end user’s needs. That includes planning, creating and managing content that is relevant, engaging, easy to find, actionable and shareable across digital platforms. Candidates for this role should be high-level thinkers, standout idea generators and problem solvers who excel at communication and keeping track of details. Project management experience, a firm understanding of user experience, and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred.

Typical content strategist duties:

Creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks and content migration plansProviding guidance on which channels to use for content delivery and measuring customer engagement to assess the effectiveness of the content strategyManaging other employees and freelancers, maintaining budgets, and assisting with the integration of content

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Salary for Content Strategist in Atlanta, GA
74175 - 116906
25th percentile
74175
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
96481
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
116906
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Content Manager 74444 87344 104813 Proposal Specialist 72831 87613 99438 Technical Writer – Marketing and Creative 72025 88956 102663 Copywriter 69338 84388 98363 Interactive/Web Copywriter 66919 81163 102394 Copy Editor 56706 74444 85194 Proofreader 51600 61275 72831 Web Content Manager 72294 84119 100244 Web Content Coordinator 55900 64769 75788
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