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Digital Strategist in San Diego, CA

Digital Strategist Job Description

Digital strategists identify digital marketing strategies for meeting a company’s or client’s goals and define target audiences for digital campaigns. These professionals may lead or participate in search engine optimization (SEO) and search engine marketing (SEM) efforts and use web analytics software to gain insight into user behaviors. The position requires the ability to translate quantitative information into creative strategies.

Typical digital strategist duties:

Using web-based tools to conduct market researchIdentifying the appropriate digital media channels and strategies to connect and engage with customersAnalyzing data and measuring the effectiveness of campaigns

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Salary for Digital Strategist in San Diego, CA
108855 - 150983
25th percentile
108855
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
128228
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
150983
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Marketing Manager 97785 122078 139605 Digital Marketing Specialist 69803 83333 99015 Digital Project Manager 90098 115313 136223 Email Marketing Manager 84255 106703 126998 Email Marketing Specialist 63038 78105 90098 Marketing Automation Specialist 85485 98708 116235 SEO Specialist 80873 94095 110393 Paid Search Specialist 75953 90405 102398 Social Media Manager 76875 95940 117465 Social Media Specialist 62730 75030 89175 Digital Community Manager 64883 80258 92558

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