Social Media Manager<p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul><p><br></p>Social Media ManagerWe are offering an exciting opportunity for a Social Media & Digital Content Strategist. Must have gardening, outdoors, or lifestyle industry related experience. This is a pivotal role in developing and executing social media strategies to increase followers, and engagement across all social media platforms. This role is permanent in the office, 5 days per week. <br> Responsibilities: • Develop and implement a comprehensive social media strategy to increase our visibility and brand engagement. • Create and manage content across multiple social media platforms including Facebook, Twitter, TikTok, Pinterest, and others. • Monitor, track, and analyze the performance of various social media campaigns to ensure their effectiveness. • Use tools such as Facebook Insights and Analytics to gather data and derive insights for improving future campaigns. • Engage with our online community to foster strong relationships and cultivate a loyal follower base. • Drive the creation of original content that resonates with our target audience and aligns with our brand identity. • Manage social media campaigns end-to-end, from planning to execution, ensuring they deliver positive ROI. • Stay up-to-date with the latest social media trends and best practices to ensure our social media efforts are effective and relevant. • Collaborate with internal teams to align social media strategy with overall business goals.Digital Marketing ManagerWe are on the lookout for a Digital Marketing Manager to join our team in the Wholesale Distribution industry based in Coppell, Texas. As a Digital Marketing Manager, your role will involve launching and promoting a marketplace for consumers, planning and executing campaigns, and managing CRM platforms. This is a remote position.<br><br>Responsibilities:<br>• Launch and promote a consumer-focused marketplace as part of our digital marketing strategy.<br>• Utilize Salesforce Marketing Cloud (SFMC) and Pardot for effective CRM management.<br>• Leverage Google Ad Manager and Google Analytics 4 (GA4) to track, analyze, and improve campaign performance.<br>• Plan and implement marketing campaigns that align with our eCommerce objectives.<br>• Monitor digital marketing trends and adapt strategies to maintain a competitive edge in the Wholesale Distribution industry.<br>• Ensure accurate and efficient processing of customer applications and maintain up-to-date customer records.<br>• Manage customer inquiries and monitor customer accounts to take appropriate actions.Digital Marketing ManagerWe are searching for a detail-oriented and innovative Digital Marketing Manager to join our team in Princeton, New Jersey. In this role, you will be developing and implementing comprehensive digital marketing strategies to increase brand awareness and customer engagement. <br><br>Responsibilities:<br><br>• Develop and implement digital marketing strategies to improve brand awareness<br>• Utilize Content Management System (CMS) for efficient content creation and management<br>• Leverage Customer Relationship Management (CRM) systems to enhance customer experience and engagement<br>• Plan and execute targeted advertising campaigns using Google Ad and other digital platforms<br>• Analyze campaign performance using tools like Facebook Insights and Google Analytics, making necessary adjustments for optimal results<br>• Coordinate with cross-functional teams to align marketing strategies and campaigns<br>• Stay updated with latest digital marketing trends and technologies, incorporating them into marketing strategies as appropriate<br>• Oversee the creation and management of digital advertisements to ensure alignment with brand guidelines and campaign objectives.Sr. Digital Marketing Manager<p>We are looking for an experienced <strong>Senior Digital Marketing Manager</strong> to support partner marketing initiatives. This contract role is ideal for someone skilled in content marketing and digital strategy, with a strong ability to collaborate across teams and channels. You’ll play a key role in supporting the development and execution of digital content strategies that elevate partner engagement and drive measurable results.</p>Digital/eCommerce Manager<p>We are offering an exciting opportunity in Wausau, Wisconsin, for a Digital/eCommerce Marketing Manager to join our team. This role is within the eCommerce industry and involves a blend of B2B and B2C Marketing strategies, alongside SEM, SEO, Social Advertising, and CRM Marketing initiatives. The role will be Hybrid - 1 day per week ON SITE.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Develop and implement B2B and B2C marketing strategies to drive business growth</p><p>• Oversee eCommerce initiatives to enhance online presence and sales</p><p>• Utilize SEM and SEO tactics to increase website visibility and traffic</p><p>• Manage social advertising campaigns to expand brand awareness and customer engagement</p><p>• Employ CRM Marketing techniques to maintain strong relationships with customers and improve customer retention</p><p>• Monitor and analyze marketing campaign performance and make necessary adjustments for optimization</p><p>• Collaborate with cross-functional teams to align marketing strategies with overall business objectives</p><p>• Stay updated with latest industry trends and competitor strategies to ensure the company's marketing efforts remain competitive</p><p>• Provide leadership and guidance to the marketing team to ensure tasks are completed accurately and efficiently.</p>Digital Marketing Operations Manager<p>Robert Half Marketing & Creative is looking for a Digital Marketing Operations Manager for one of our clients in Charlotte, NC! <strong>This position is a 100% remote ongoing freelance opportunity!</strong></p><p><br></p><p><strong><u>Responsibilities:</u></strong></p><p><br></p><p>• Lead the development and optimization of our marketing operations strategy, ensuring flawless execution across multiple platforms like email, SMS, digital, and voice/inside sales.</p><p>• Utilize HubSpot extensively for marketing automation, lead management, and reporting tasks.</p><p>• Drive the mapping and refining process of the customer journey, identifying crucial touchpoints to boost engagement and conversion rates.</p><p>• Design, implement, and analyze omnichannel marketing campaigns that align with our business objectives.</p><p>• Work closely with sales, product, and customer success teams to drive alignment and enhance lead nurturing strategies.</p><p>• Measure and report on key marketing metrics, providing insights and making recommendations for continuous improvement.</p><p>• Maintain data integrity and ensure compliance with marketing best practices and regulations.</p><p>• Leverage your expertise in Bing, Content Management System (CMS), CRM, Facebook Insights, Google Ad, Advertisements, Analytics, Blogging, Brand Awareness, Campaign Planning, HubSpot, Omnichannel marketing, Digital Marketing, Integrated Marketing Campaigns, Marketing Campaign, Online Marketing Campaigns, Customer journey, Customer Journey Mapping, and Email Marketing to drive successful marketing operations.</p>Content Manager<p>Our local non-profit organization, based in Durham, NC, is seeking a <strong>Content & Communications Manager</strong> to join our team <strong>onsite</strong>. This individual will have the unique opportunity to drive our communications efforts, create engaging content, and manage public relations and outreach initiatives that amplify the impact of our work. This role requires a storytelling expert who excels in written, verbal, and digital communication with an ability to adapt to various audiences and platforms.</p><p>As a key member of our team, the Content & Communications Manager will play a dynamic role in planning, executing, and evaluating communication strategies designed to raise awareness of our programs and further our mission.</p><ul><li><strong>Content Creation:</strong> Develop, write, and produce high-quality content for diverse channels, including blogs, newsletters, social media, press releases, website updates, fundraising campaigns, and other communication materials to align with our mission and voice.</li><li><strong>Communications Strategy:</strong> Shape and execute a comprehensive communications plan to increase visibility, grow engagement, and connect with stakeholders locally and beyond.</li><li><strong>Social Media Management:</strong> Maintain and expand our social media presence. Plan and schedule posts, engage with followers, and monitor analytics to optimize strategies.</li><li><strong>Public Relations (PR):</strong> Cultivate and maintain relationships with media outlets to secure press coverage and advance our brand awareness in the community.</li><li><strong>Marketing Support:</strong> Partner with internal teams to support marketing efforts by creating promotional materials and messaging aimed at our target audiences.</li><li><strong>Consistency:</strong> Ensure all external and internal communications are consistent, timely, and on-brand with our mission and vision.</li><li><strong>Metrics Measurement:</strong> Track and analyze communications performance metrics to evaluate the success of campaigns and inform future strategies.</li></ul><p><br></p>Digital Marketing ManagerWe are introducing an exciting opportunity in the Manufacturing industry, based in Minneapolis, Minnesota. The role is for a Digital Marketing Manager who will be a part of our dynamic team. The workplace is a 5 day per week on-site role.<br><br>Responsibilities:<br><br>• Lead the strategic analysis and reporting of digital customer journeys<br>• Ensure the optimization and accuracy of data management<br>• Foster cross-functional collaboration with a focus on increasing ecommerce conversions and website traffic<br>• Develop robust tracking solutions and navigate privacy regulations<br>• Manage marketing analytics tools and maintain data accuracy<br>• Direct the creation of dashboards and data visualization<br>• Spearhead A/B testing and tagging initiatives<br>• Oversee a team and maintain budget accountability<br>• Collaborate across web, digital marketing, and IT teams to enhance digital experiences and customer acquisition<br>• Ensure brand awareness and consumer awareness through effective campaign planning.Part Time Digital Marketing Consultant<p>Robert Half is seeking a part-time Digital Marketing Consultant to support our Global Engineering client located in NOVI, Michigan. In this role, you will be responsible for a wide array of marketing tasks, including market research, trade show organization, content creation, graphic design, digital marketing, and, paid ads & CRM strategy. This position offers a long term contract employment opportunity, onsite 2 days per week, working up to 15-20 hours per week. This is an ideal role for someone with a preference for part time work in marketing, best for candidates with 3+ years of experience developing marketing strategy, creating content, and working hands-on with marketing campaigns. </p><p><br></p><p>Responsibilities:</p><p>• Conduct thorough market research to understand customer trends and preferences</p><p>• Develop and implement a comprehensive social media strategy across all platforms</p><p>• Design and prepare materials for trade shows to showcase our brand and products</p><p>• Use Google Ads and Analytics to create, manage, and optimize advertising campaigns</p><p>• Develop content for platforms like LinkedIn to enhance brand visibility and engagement</p><p>• Manage and strategize HubSpot CRM to improve customer relations and increase sales</p><p>• Utilize SEO/SEM strategies to improve website visibility and traffic</p><p>• Design graphics for print and digital marketing using Adobe Creative Suite and Canva</p><p>• Plan and execute inbound marketing strategies to attract potential customers</p><p>• Develop and manage email marketing campaigns to promote products and services.</p>Digital Marketing SpecialistWe are opening an opportunity for a Digital Marketing Specialist. The position is based in Reading, Pennsylvania, and will be operated remotely. The role involves the use of various digital marketing strategies and tools, with an emphasis on the strategic use of email marketing systems. <br><br>Responsibilities:<br><br>• Develop and manage multilingual digital marketing campaigns.<br>• Utilize email automation programs such as Pardot, HubSpot, Marketo, or Mailchimp to optimize email marketing.<br>• Collaborate effectively with cross-functional teams in a remote environment.<br>• Implement and manage digital marketing strategies, including Google Ads, Facebook Insights, and AB Testing.<br>• Use Adobe Creative Cloud and Content Management System (CMS) to create and manage digital content.<br>• Leverage CRM to maintain accurate customer credit records and process customer credit applications efficiently.<br>• Monitor customer accounts and take appropriate actions based on account status.<br>• Use analytics tools to measure and report the performance of digital marketing campaigns.<br>• Engage in blogging to boost brand awareness and reach out to potential customers.<br>• Ensure all digital marketing activities are conducted with strong attention to detail and organizational skills.Product Manager<p>Robert Half Marketing & Creative is looking for a Product Manager for one of our clients in Charlotte, NC! </p><p><br></p><p><strong>Job Summary:</strong></p><p> We are seeking a skilled and hands-on Product Manager to lead and manage product development. The ideal candidate will have practical experience in managing and leading their own projects, along with the ability to effectively communicate with different audiences and leverage technical skills, particularly in managing community-driven platforms. This role requires someone with a deep understanding of customer needs and the technical proficiency to manage discussions and forums, specifically utilizing platforms like Discourse.</p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Lead Product Initiatives:</strong> Manage end-to-end product development, leading projects independently from ideation through delivery. Take ownership of product roadmaps and collaborate with cross-functional teams to drive product success.</li><li><strong>Stakeholder Communication:</strong> Tailor communication strategies based on the audience, ensuring technical and non-technical stakeholders are aligned and informed throughout the product development cycle.</li><li><strong>Community & Platform Management:</strong> Oversee product integration with community platforms, such as Discourse, to build and manage online forums and discussions that enhance customer engagement and user feedback.</li><li><strong>Customer-Focused Product Development:</strong> Conduct research and gather feedback through community engagement to drive product decisions that directly address user needs and improve user experiences.</li><li><strong>Prioritize & Optimize Features:</strong> Prioritize product features and enhancements, focusing on community-driven insights and business goals to create value for users and the organization.</li><li><strong>Agile Development Management:</strong> Use agile methodologies to guide product iterations, track milestones, and ensure timely product delivery.</li></ul><p><br></p>Social Media Specialist<p><strong>Social Media Specialist (Contract) - 14 Weeks, Onsite - Downtown Atlanta</strong></p><p><br></p><p><strong>About Us:</strong></p><p><br></p><p>We are seeking a dynamic and creative Social Media Specialist to join our team on a 14-week contract. This role is crucial in amplifying our brand presence and engaging our online community. If you're passionate about social media, thrive in a fast-paced environment, and are ready to contribute to exciting projects, we want to hear from you!</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Develop and execute engaging social media content across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).</li><li>Create visually appealing graphics and videos using design tools (e.g., Canva, Adobe Creative Suite).</li><li>Schedule and manage social media posts, ensuring consistent brand messaging and timely delivery.</li><li>Monitor social media channels for trends, comments, and direct messages, and respond appropriately.</li><li>Analyze social media performance data and generate reports to track progress and optimize strategies.</li><li>Collaborate with marketing and other teams to align social media efforts with overall business goals.</li><li>Stay up-to-date on the latest social media trends, tools, and best practices.</li><li>Assist in the development and execution of social media campaigns.</li><li>Manage social media advertising campaigns and budgets.</li><li>Engage with influencers and build relationships with key stakeholders.</li><li>Assist in content creation for blog posts, website updates, and other digital marketing materials.</li></ul><p><br></p>Digital Marketing Specialist<p>We are offering a short term contract employment opportunity for a Digital Marketing Specialist in the retail industry based in Atlanta, Georgia. The selected candidate will be tasked with managing our Email & SMS campaigns for the US and Canada markets, working closely with the CLIENT retention team. </p><p><br></p><p>Responsibilities</p><p>• Oversee the management of Campaign Calendar, including date adjustments, final creative screenshots insertion, and final subject lines.</p><p>• Assist with Creative Briefing by providing specific style SKU numbers or nuances for Canada assortment where availability differs from the US.</p><p>• Coordinate the feedback process on Creative Assets and follow up as necessary.</p><p>• Liaise with the Creative Operations team to ensure the timely receipt of final asset files.</p><p>• Set up Email and SMS campaigns in our SaaS systems, ensuring accuracy and efficiency.</p><p>• Own the Campaign QA process, routing for internal Retention team approval, and ensuring sign-off from key stakeholders.</p><p>• Support the QA process for paid media ads in Canada.</p><p>• Compile daily campaign results into an Excel document and support other reporting tasks as required.</p><p>• Handle ad-hoc tasks to support the team as they arise.</p><p>• Monitor and track performance, defining specific goals where necessary.</p><p>• Ensure the retention calendar is regularly updated.</p><p>• Facilitate creative feedback from stakeholders promptly upon receipt.</p><p>• Ensure campaigns are routed for QA well in advance of deployment.</p><p>• Deliver daily reporting by specified deadlines.</p>Digital Marketing SpecialistWe are on the lookout for a detail-oriented Digital Marketing Specialist to join our team in the retail industry located in Ft. Lauderdale, Florida. As a Digital Marketing Specialist, your role will primarily focus on collaborating with vendor partners to develop and execute digital marketing campaigns. You will also be expected to strategize various test campaigns, monitor ad compliance, and create performance reports. <br><br>Responsibilities:<br><br>• Collaborate with vendor partners to plan, develop and execute digital marketing campaigns, focusing on Paid Search, Programmatic Display Advertising, and Paid Social advertising. <br>• Develop and strategize test campaigns including ad copy, creative, offers, and landing pages to improve key metrics across all campaigns.<br>• Liaise with Analytics and Ad Ops teams to guarantee proper tagging and integration with websites, analytics tools, and reporting platforms.<br>• Work in collaboration with internal teams to implement new digital advertising programs.<br>• Monitor compliance for active ads across all brands.<br>• Apply a data-driven, quantitative approach to digital advertising.<br>• Generate campaign performance reports and dashboards to evaluate the performance of all marketing campaigns against defined KPIs and goals.<br>• Collaborate with marketing field partners to analyze programs and recommend updates to creative, offers, and other program tactics.<br>• Assist with the allocation of monthly and quarterly budgets.<br>• Maximize the use of co-op funds for digital advertising activities sponsored by vehicle manufacturers.Digital Web Specialist<p>We are seeking an experienced Digital Web Specialist to join our dynamic team. The ideal candidate will manage the day-to-day operations of website content publishing and digital asset management while leveraging cutting-edge tools and creative technologies. This is a fantastic opportunity to contribute to impactful projects within a corporate environment and collaborate with cross-functional teams to maintain a polished and engaging digital presence.</p><p><br></p><ul><li>Oversee website content publishing processes, ensuring all updates align with branding and marketing strategies.</li><li>Manage digital asset libraries to streamline workflows and support on-demand access across projects.</li><li>Regularly edit and optimize website content for usability and SEO best practices.</li><li>Assist in creating and updating graphics across digital campaigns using design tools.</li></ul><p><br></p>Marketing Manager (Consumer Insights)<p>We are in search of a Marketing Manager specializing in Consumer Insights to be a part of our team based in the City of Industry, California. This role is responsible for guiding key marketing and business development strategies to bolster revenue. This includes overseeing digital media investments, supporting strategic technical sales efforts, and delivering consumer insights to guide the research and development (R& D) and sales teams. These insights support strategic plans for flavor creation and product development, ultimately driving successful new product launches in both areas. The role also requires significant involvement in art direction and content creation. This position plays a pivotal role in supporting business development by providing actionable consumer insights and implementing effective marketing strategies. </p><p><br></p><p>Responsibilities:</p><p><strong>Consumer Insights</strong> </p><ul><li>Conduct research to identify trends and emerging market opportunities.</li><li>Develop detailed internal insights briefs.</li><li>Explore new approaches to gather and analyze consumer data.</li><li>Evaluate product concepts through external service providers for internal and customer use.</li><li>Plan and execute both internal and external consumer research projects.</li><li>Coordinate external sensory studies in partnership with third-party vendors.</li></ul><p><strong>Marketing</strong> </p><ul><li>Prepare and deliver trend and insights presentations for internal teams and customers.</li><li>Represent the company at industry and trade conferences, including presenting.</li><li>Manage the company’s participation in industry trade shows.</li><li>Integrate consumer insights into prototypes for conferences and sales meetings.</li><li>Write, edit, and review content for corporate communications, managing external contractors as needed.</li><li>Oversee marketing projects, including coordinating with creative contractors.</li><li>Manage website updates directly or through contractors, including developing branded content (written, graphic, or video) for the website and digital channels to enhance brand recognition and engagement.</li><li>Create or direct content for blogs, vlogs, and social media platforms.</li><li>Video production and editing skills, particularly with tools like Adobe Premiere Pro or CapCut, are a strong asset.</li><li>Develop marketing and branding strategies to enhance the company’s position in the market.</li><li>Collaborate with intellectual property attorneys to manage company trademarks.</li></ul><p><strong>Team Oversight</strong> </p><ul><li>Share managerial responsibilities for the Executive and Administrative Assistant in collaboration with the CEO.</li></ul><p><br></p>Marketing Manager<p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p>Marketing Manager<p>Robert Half's Marketing & Creative client is looking for a Marketing Manager for a 6-10+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates should be open to going onsite 1 day-per-week. The Marketing Manager will create and implement multi-channel campaigns (email, digital ads, social media, PR, and more) for promoting digital services, collaborate with experts to produce white papers, videos, blogs, and other materials to support thought leadership and marketing goals, and lead marketing for significant thought leadership projects to drive brand awareness and generate leads. If interested and available, apply today! </p>Digital Marketing Specialist<p>Digital Marketing Specialist (4-Month Contract - Product Launch)</p><p><br></p><p><strong>About the Role:</strong></p><p>As our Digital Marketing Specialist, you will play a key role in executing a comprehensive digital marketing strategy to support the successful launch of our new product. You will be responsible for managing and optimizing various digital channels, including email marketing, paid and organic social media, and social media scheduling and tracking. You will work closely with our marketing team to ensure a cohesive and impactful launch campaign.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li><strong>Email Marketing: </strong>Develop and execute targeted email marketing campaigns to drive product awareness and sales.</li><li>Create compelling email content, including newsletters, promotional offers, and transactional emails.</li><li>Monitor email campaign performance and optimize for open rates, click-through rates, and conversions.</li></ul><p><br></p><ul><li><strong>Paid Social Media Marketing: </strong>Plan, execute, and manage paid social media campaigns across various platforms (e.g., Facebook, Instagram, LinkedIn, TikTok).</li><li>Develop targeted ad sets, monitor campaign performance, and optimize for ROI.</li><li>Analyze data and provide insights on campaign effectiveness.</li></ul><p><br></p><ul><li><strong>Organic Social Media Marketing: </strong>Develop and implement engaging organic social media content strategies.</li><li>Create and curate high-quality content, including posts, stories, and videos.</li><li>Manage social media communities and respond to comments and messages.</li></ul><p><br></p><ul><li><strong>Social Media Management: </strong>Create and maintain a social media content calendar.</li><li>Schedule and publish social media content across all platforms.</li><li>Track and analyze social media metrics and provide regular reports.</li><li>Monitor social listening for brand mentions and industry trends.</li></ul><p><br></p><ul><li><strong>Analytics & Reporting: </strong>Track and analyze key performance indicators (KPIs) across all digital channels.</li><li>Generate regular reports on campaign performance and provide actionable insights.</li><li>Utilize analytics tools (e.g., Google Analytics, social media analytics platforms) to measure and optimize campaign effectiveness.</li><li>Work onsite 3 days a week in Sandy Springs, GA.</li></ul><p><br></p>Digital Communications SpecialistWe are offering a contract to permanent employment opportunity in the industry for a Digital Communications Specialist, located in King of Prussia, Pennsylvania, United States. The workplace will be a mix of remote and onsite work, with onsite presence required on Tuesdays and Wednesdays.<br><br>Responsibilities:<br><br>• Create visually appealing designs and templates that align with brand guidelines using Canva<br>• Manage and organize brand assets to ensure effective communication and brand representation<br>• Develop and deliver engaging PowerPoint presentations and templates to support various initiatives<br>• Ensure all content and communications adhere to brand standards and compliance requirements<br>• Publish content to internal communications hub, and produce audio-visual and social media content as needed<br>• Interact effectively with various stakeholders using excellent verbal and written communication abilities<br>• Prioritize effectively and meet deadlines while managing multiple tasks<br>• Maintain high level of accuracy and attention to detail in managing documents, reports, and schedules<br>• Anticipate needs and act proactively, demonstrating self-motivation<br>• Adapt to changing priorities and work effectively in a fast-paced environment, demonstrating flexibility<br>• Work effectively within a team environment, demonstrating a collaborative approach.Social Media Specialist<p>Are you ready to refine and elevate the digital strategy for one of our clients? We’re seeking a talented <strong>Paid Media Specialist</strong> to join our team on a part-time basis. In this role, you will be pivotal in consolidating and optimizing the company’s current social media approach, which includes managing organic and paid campaigns across multiple platforms. If you thrive in creating strategic, effective social media plans and enjoy working collaboratively to drive results—this role is for you!</p><p><br></p><p><strong>Responsibilities:</strong></p><p>As a Paid Media Specialist, you will:</p><p><br></p><p><strong>Develop and Execute Social Media Posts:</strong></p><ul><li>Create six posts weekly across all major platforms (Facebook, LinkedIn, Instagram).</li><li>Manage approximately eighteen individual posts per week.</li></ul><p><strong>Manage Paid Campaigns:</strong></p><ul><li>Oversee and optimize accounts on Facebook Marketplace and Google Merchant Center.</li><li>Use paid strategies to highlight key products and drive traffic for machine sales and auctions.</li></ul><p><strong>Collaborative Strategy Development:</strong></p><ul><li>Build an editorial calendar alongside the Director of Marketing to ensure alignment with key auction priorities.</li><li>Research machines and determine which models to highlight for maximum audience engagement.</li></ul><p><strong>Content Creation:</strong></p><ul><li>Write compelling and engaging copy tailored to target buyer personas.</li><li>Work closely with the design and video teams while taking ownership of the messaging and content strategy.</li></ul>Digital Marketing Specialist<p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul><p><br></p>Social Media SpecialistWe are in search of a Social Media Specialist to join our team on-site in Gunnison, Utah. In this role, you will be tasked with enhancing our online presence and crafting engaging content tailored to our target audience. You will be part of an industry that aligns with outdoor activities and lifestyle.<br><br>Responsibilities:<br><br>• Design and implement creative strategies across various social media platforms such as Facebook, Instagram, TikTok, and more.<br>• Create high-quality, engaging content that resonates with our target audience.<br>• Monitor and analyze performance metrics to measure the success of our social media strategies and make necessary adjustments.<br>• Plan, manage and optimize paid campaigns to ensure maximum ROI.<br>• Engage with our online audience by responding to inquiries, comments, and reviews in an authentic and timely manner.<br>• Stay updated with the latest industry trends and incorporate them into our branding strategy.<br>• Collaborate with other teams to ensure our branding is consistent across all platforms.<br>• Utilize social media tools like Hootsuite, Sprout Social, Meta Business Suite for efficient management of our social media platforms.SEO/Paid Media Manager<p>Robert Half has a brand new opening for an SEO/Paid Media Manager with a local client here in Clearwater, FL.</p><p>Full-time hours, HYBRID schedule - 3 days/week on-site with 2 days WFH.</p><p>Compensation ranging $100-125K+ depending on years of experience and industry experience.</p><p>Interviews are actively being scheduled - Apply NOW!</p><p><br></p><p><strong>"Marketing and IT team (compromised of 9 employes), will meet to initiate a new digital/technical marketing campaign and collaborate on the plan and strategy. The creative team provides and design and content of that digital marketing material, IT programs it from a technical perspective on data attainment and database transactions, this person will advise on feedback for tweaking and then will take the marketing plan and start an “end to end” paid media campaign, deploying on all social media channels (Google, Meta, Pinterest, Tik-Tok) as well as organic marketing SEO. </strong></p><p><strong> </strong></p><p><strong>This person will track progress, make any necessary changes based on results, and communicate with management on results and do whatever is necessary to attain potential consumer/impulse buying engagement. Will also need to make sure the campaign is reaching target demographic type audiences and make those configurations through each social media channels and digital marketing. has to be very savvy as a demographic configuration master on Meta Ads, Google Ads, paid media."</strong></p><p><br></p>