;

180 results for Digital Marketing Specialist

Relevance

Date Posted

Create a Job Alert

Email me about new Digital Marketing Specialist jobs

Are you sure you want to pass on this job?

Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.

Responsibilities:

Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.
Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.
Conduct market research and competitor analysis to identify digital marketing trends and opportunities.
Track and report on key metrics to measure the success of digital marketing initiatives.

Requirements:

Bachelor's degree in Marketing, Digital Marketing, or a related field.
Proven experience in developing and executing digital marketing campaigns.
In-depth knowledge of digital marketing channels such as social media, SEO, SEM, email marketing, and display advertising.
Proficiency in using digital marketing tools and platforms.
Strong analytical skills with the ability to interpret data and draw actionable insights.
Ability to thrive in a fast-paced and collaborative environment.

Innovation starts with people.^®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use.

180 results for Digital Marketing Specialist

Digital Marketing Specialist Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement. Responsibilities: <ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul>

Digital Marketing Specialist We are offering a short term contract employment opportunity for a Digital Marketing Specialist in the retail industry based in Atlanta, Georgia. The selected candidate will be tasked with managing our Email & SMS campaigns for the US and Canada markets, working closely with the CLIENT retention team. Responsibilities• Oversee the management of Campaign Calendar, including date adjustments, final creative screenshots insertion, and final subject lines.• Assist with Creative Briefing by providing specific style SKU numbers or nuances for Canada assortment where availability differs from the US.• Coordinate the feedback process on Creative Assets and follow up as necessary.• Liaise with the Creative Operations team to ensure the timely receipt of final asset files.• Set up Email and SMS campaigns in our SaaS systems, ensuring accuracy and efficiency.• Own the Campaign QA process, routing for internal Retention team approval, and ensuring sign-off from key stakeholders.• Support the QA process for paid media ads in Canada.• Compile daily campaign results into an Excel document and support other reporting tasks as required.• Handle ad-hoc tasks to support the team as they arise.• Monitor and track performance, defining specific goals where necessary.• Ensure the retention calendar is regularly updated.• Facilitate creative feedback from stakeholders promptly upon receipt.• Ensure campaigns are routed for QA well in advance of deployment.• Deliver daily reporting by specified deadlines.

Digital Marketing Manager We are on the lookout for a Digital Marketing Manager to join our team in the Wholesale Distribution industry based in Coppell, Texas. As a Digital Marketing Manager, your role will involve launching and promoting a marketplace for consumers, planning and executing campaigns, and managing CRM platforms. This is a remote position. Responsibilities: • Launch and promote a consumer-focused marketplace as part of our digital marketing strategy. • Utilize Salesforce Marketing Cloud (SFMC) and Pardot for effective CRM management. • Leverage Google Ad Manager and Google Analytics 4 (GA4) to track, analyze, and improve campaign performance. • Plan and implement marketing campaigns that align with our eCommerce objectives. • Monitor digital marketing trends and adapt strategies to maintain a competitive edge in the Wholesale Distribution industry. • Ensure accurate and efficient processing of customer applications and maintain up-to-date customer records. • Manage customer inquiries and monitor customer accounts to take appropriate actions.

Digital Marketing Manager We are introducing an exciting opportunity in the Manufacturing industry, based in Minneapolis, Minnesota. The role is for a Digital Marketing Manager who will be a part of our dynamic team. The workplace is a 5 day per week on-site role. Responsibilities: • Lead the strategic analysis and reporting of digital customer journeys • Ensure the optimization and accuracy of data management • Foster cross-functional collaboration with a focus on increasing ecommerce conversions and website traffic • Develop robust tracking solutions and navigate privacy regulations • Manage marketing analytics tools and maintain data accuracy • Direct the creation of dashboards and data visualization • Spearhead A/B testing and tagging initiatives • Oversee a team and maintain budget accountability • Collaborate across web, digital marketing, and IT teams to enhance digital experiences and customer acquisition • Ensure brand awareness and consumer awareness through effective campaign planning.

Digital Marketing Manager A Digital Marketing Analyst job description typically involves analyzing data from various digital marketing channels to identify trends, measure campaign performance, and provide actionable insights to optimize strategies and maximize ROI, requiring strong analytical skills, proficiency in data analysis tools like Google Analytics, and excellent communication to present findings to stakeholders effectively; key responsibilities include data collection, reporting, campaign performance evaluation, trend analysis, and recommending data-driven improvements across digital marketing channels like SEO, social media, and email marketing. Key Responsibilities: <ul><li>Data Analysis and Reporting: Extract and analyze data from various digital marketing channels (website traffic, social media engagement, PPC campaigns, email marketing) using analytics platforms to identify trends and patterns. </li><li>Campaign Performance Evaluation: Monitor and measure the effectiveness of digital marketing campaigns across different channels, tracking key metrics like conversion rates, click-through rates, and ROI. </li><li>Trend Analysis: Identify emerging trends in the digital marketing landscape and assess their potential impact on the business. </li><li>Actionable Insights: Translate data analysis into actionable insights and recommendations to improve marketing strategies and optimize campaign performance. </li><li>Dashboard Creation: Develop and maintain comprehensive dashboards to visualize key performance indicators (KPIs) and effectively communicate data to stakeholders. </li><li>A/B Testing: Conduct A/B testing on website elements, landing pages, and email marketing campaigns to identify optimal variations for improved engagement and conversion. </li><li>Competitive Analysis: Monitor competitor digital marketing strategies and identify opportunities for differentiation. </li><li>SEO Optimization: Analyze website performance for search engine optimization (SEO) and recommend improvements to organic search rankings. </li><li>Social Media Analytics: Track social media performance across platforms, analyze audience engagement, and suggest improvements to social media strategies. </li></ul>

Digital Marketing Specialist We are offering a long term contract employment opportunity for a Communication Specialist in Juno Beach, Florida. This role will involve assisting with various stages of project development, from conception to successful completion, in support of business objectives. You will also be involved in developing and executing communication plans and initiatives, and working closely with clients to understand their needs and develop communication solutions. Responsibilities: • Assist in the development and execution of communication plans and initiatives to support business objectives. • Collaborate with clients to understand their needs and develop appropriate communication solutions. • Contribute to the planning and development of key messages. • Utilize research and analytics to guide planning and messaging. • Follow established processes and demonstrate discipline and organization in executing assignments and plans. • Maintain strong relationships with clients and co-workers and communicate effectively with them. • Use metrics to track performance and progress. • Write, edit and present communication materials. • Show creativity and problem-solving skills in your work. • Follow critical business processes to ensure the quality and timely execution of initiatives. • Balance multiple tasks and maintain high performance under pressure in a dynamic, fast-paced environment.

Digital Marketing and Content Specialist Digital Marketing & Content Specialist needed for a full-time position with our client in Wilmington, MA. MUST be able to work a minimum of three (3) days a week onsite with a strong preference for fully onsite. The title could also be at the manager level as long as the salary expectations are still in line. Salary is up to 100K depending on experience. The Digital Marketing & Content Specialist will direct our client’s multi-channel digital marketing strategy and develop content that supports lead generation for our strategic markets, increases brand awareness, and elevates our sustainability thought leadership. Responsibilities<ul><li>Coordinate and manage all digital marketing campaigns and projects, collaborating with cross-functional teams and external partners. Ensure on-time, on-budget delivery of digital marketing assets, websites, social media posts, and marketing emails.</li><li>Translate complex, technical ideas into engaging content that aligns with brand goals and complies with industry claims regulations.</li><li>Partner with strategic marketing to create web landing pages and multi-format content (blogs, social posts, videos, webinars, whitepapers, etc) for key segments and applications.</li><li>Collaborate with internal marketing, sales, and technology stakeholders to author news posts for the website and a monthly email newsletter.</li><li>Oversee SEO and SEM initiatives, including keyword research, content optimization, and performance tracking, to enhance organic search presence</li><li>Analyze internal and external data to assess campaign effectiveness, generate insights, and provide actionable recommendations. Define and track key performance indicators (KPIs) and adjust strategies as needed to optimize ROI.</li><li>Partner with inside sales to measure lead generation resulting from digital campaigns.</li><li>Identify and implement digital enhancements based on data insights and industry best practices. Continuously monitor and refine campaign elements to improve engagement and achieve digital marketing goals.</li><li>Recommend digital strategies to support events, webinars, conferences, and tradeshows</li><li>Perform other duties as necessary. </li></ul>

Marketing Specialist Are you a strategic thinker with a passion for driving brand growth and managing innovative marketing campaigns? Do you thrive in a collaborative and fast-paced environment? We are seeking an Onsite Marketing Specialist to join our team in High Point, NC!Key Responsibilities:<ul><li>Develop and execute comprehensive marketing strategies to elevate brand visibility and increase market share.</li><li>Lead and optimize digital marketing campaigns across platforms to enhance engagement, generate leads, and boost sales.</li><li>Analyze performance metrics, leveraging data-driven insights to refine marketing efforts and achieve business goals.</li><li>Manage advertising budgets effectively to maximize ROI while maintaining cost efficiency.</li><li>Partner with product management teams to design and introduce impactful marketing strategies for product launches.</li><li>Oversee and inspire a team of marketing professionals, fostering creativity and a results-driven approach.</li><li>Fulfill day-to-day responsibilities such as social media content planning, email marketing, website updates, and Google Ads management.</li><li>Maintain brand presence by targeting 15+ Facebook groups, sourcing and applying to new groups, and managing LinkedIn content sharing.</li><li>Regularly review and refresh website content (e.g., events, images) and ensure optimal site functionality, including Wix and WordPress platforms.</li><li>Identify, negotiate, and acquire contact databases to expand marketing outreach.</li><li>Report on marketing milestones and successes quarterly and annually while identifying areas for adjustment.</li></ul>

Partner Marketing Specialist Partner Marketing Specialist - Contract - 40hrs/week - Onsite in Plano, TX We are seeking a Partner Marketing Specialist to join our team on a 6-month contract. This role requires full-time, onsite work in Plano, TX, and will be integral in driving customer acquisition and retention through strategic partnerships and marketing initiatives. A Day in the LifeIn this role, you will:<ul><li>Collaborate with internal marketing teams and retail partners to drive new customer acquisition and retention strategies.</li><li>Act as a liaison between external retail partners and internal marketing teams, ensuring seamless communication and execution of marketing initiatives.</li><li>Monitor KPIs and communicate key insights to stakeholders; work closely with analytics teams to create and optimize reporting for continuous improvement.</li><li>Develop creative briefs for marketing campaigns and initiatives, providing strategic feedback on creative concepts to align with business objectives.</li></ul>

Marketing Manager Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty. Responsibilities: <ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul>

Web Analytics Specialist Robert Half Marketing & Creative is looking for a Web Analytics Specialist for one of our clients in Charlotte, NC! Position Summary: We are seeking a detail-oriented and proactive Digital Marketing Analyst to join our dynamic marketing team. The ideal candidate will have hands-on experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM), along with a drive to uncover actionable insights that optimize digital marketing performance. In this role, you will work with cross-functional teams to monitor, analyze, and report on campaign performance, supporting data-driven decision-making and helping shape the digital marketing strategy.Key Responsibilities:<ul><li>Monitor and analyze digital marketing performance metrics, leveraging GA4 and GTM to track web traffic, user behavior, and campaign success.</li><li>Proactively identify opportunities for optimization and improvement based on data insights, driving continuous performance improvements.</li><li>Collaborate with marketing and other internal teams to design, implement, and track digital campaigns, ensuring accurate and effective data tracking.</li><li>Analyze website and campaign data to generate actionable insights and provide recommendations for future digital strategies.</li><li>Develop and maintain interactive dashboards and reports, utilizing tools like Tableau or Power BI to present key performance indicators (KPIs) and performance trends to stakeholders.</li></ul>

Digital Marketing Operations Manager Robert Half Marketing & Creative is looking for a Digital Marketing Operations Manager for one of our clients in Charlotte, NC! This position is a 100% remote ongoing freelance opportunity! Responsibilities: • Lead the development and optimization of our marketing operations strategy, ensuring flawless execution across multiple platforms like email, SMS, digital, and voice/inside sales.• Utilize HubSpot extensively for marketing automation, lead management, and reporting tasks.• Drive the mapping and refining process of the customer journey, identifying crucial touchpoints to boost engagement and conversion rates.• Design, implement, and analyze omnichannel marketing campaigns that align with our business objectives.• Work closely with sales, product, and customer success teams to drive alignment and enhance lead nurturing strategies.• Measure and report on key marketing metrics, providing insights and making recommendations for continuous improvement.• Maintain data integrity and ensure compliance with marketing best practices and regulations.• Leverage your expertise in Bing, Content Management System (CMS), CRM, Facebook Insights, Google Ad, Advertisements, Analytics, Blogging, Brand Awareness, Campaign Planning, HubSpot, Omnichannel marketing, Digital Marketing, Integrated Marketing Campaigns, Marketing Campaign, Online Marketing Campaigns, Customer journey, Customer Journey Mapping, and Email Marketing to drive successful marketing operations.

Marketing Manager Robert Half's Marketing & Creative client is looking for a Marketing Manager for a 6-10+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates should be open to going onsite 1 day-per-week. The Marketing Manager will create and implement multi-channel campaigns (email, digital ads, social media, PR, and more) for promoting digital services, collaborate with experts to produce white papers, videos, blogs, and other materials to support thought leadership and marketing goals, and lead marketing for significant thought leadership projects to drive brand awareness and generate leads. If interested and available, apply today!

Marketing Specialist We are providing a long-term contract employment opportunity for a Marketing Specialist in the higher education industry, located in Irvine, California. As part of our team, the Marketing Specialist will play a pivotal role in developing and managing marketing projects, including advertising materials for various channels like print, social media, SEM, SEO, website, e-mail, radio, video, and display ads. Responsibilities:• Develop and guide creative briefs in collaboration with the creative team or agency to meet advertising goals• Analyze and optimize email campaigns, incorporating regular testing • Review and recommend revisions to all marketing collateral to ensure objectives are met• Manage relationships with campus leadership, internal stakeholders, and agency partners• Act as a liaison between campus and creative teams to address marketing needs• Strategize with media agencies on media planning, execution, performance analysis, and reporting against predetermined ROI and KPIs• Ensure all marketing materials adhere to compliance standards• Contribute to the overall marketing strategy• Maintain order, cleanliness, and safety at work• Manage and review creative work, collaborating with agencies to complete creative projects• Analyze media performance and provide regular updates on performance• Handle logistics for photo and commercial shoots and production.

Web & Digital Services Specialist We are offering a contract employment opportunity for a Web & Digital Services Specialist onsite in Pearland, Texas. The Web & Digital Services Specialist role will sit within the marketing department, serving as a crucial link between technology and content creation. The successful applicant will work closely with various members of the department, ensuring technologies are performing optimally and meeting the needs of both our patients and internal users. Apply to become a Web & Digital Services Specialist today! Responsibilities:• Establish and manage the Sitecore platform, including setup, taxonomy, tagging patterns, workflow, platform governance, and usage reporting.• Collaborate closely with the clinic's developers and the Senior Manager of Digital Marketing to ensure technology performance.• Utilize deep hands-on expertise in managing Sitecore and other digital marketing and sales platforms such as SharePoint, SFDC Marketing Cloud, Lead Generation, CRM platforms, SFDC, and Web Data Analytics.• Monitor and report on the performance and efficacy of digital marketing efforts using tools such as Adobe Analytics and Conductor.• Maintain a solutions-focused approach in all tasks, constantly seeking ways to improve technology performance and user experience.• Understand and leverage e-Commerce applications in conjunction with Sitecore platforms.• Participate in content creation processes, ensuring content is appropriate and optimized for digital platforms.

Integrated Marketing Manager HYBRID IN HOUSTONWe are seeking a highly-skilled and analytical Integrated Marketing Manager to join our dynamic team! In this role, you will collaborate with the strategy team and channel managers to create and execute innovative content and campaigns across paid, earned, and owned channels. With hands-on experience managing ads and a broad knowledge of content strategy and management, you will play a pivotal role in driving campaign success, optimizing performance, and implementing new approaches to elevate marketing efforts and fuel growth.Key Responsibilities:<ul><li>Campaign Management: Plan, execute, and manage global integrated campaigns across paid, owned, and earned channels.</li><li>Strategic Planning: Develop analytics-driven plans to optimize budgets and achieve company goals.</li><li>Full-Funnel Marketing: Own the full-funnel marketing strategy, ensuring alignment in creative, audience targeting, media placement, and landing page optimization.</li><li>Channel Optimization: Lead channel strategy, execution, and performance for media channels while testing alternative marketing campaigns and methods.</li><li>Collaborative Planning: Work with team members on developing cohesive marketing plans that align with brand strategy, business objectives, and market trends.</li><li>Testing and Optimization: Implement ongoing testing strategies (e.g., A/B testing) for creative assets to continually improve performance.</li><li>Email Marketing: Recommend, coordinate, and execute email marketing campaigns, including A/B testing and analyzing campaign performance.</li><li>Content Strategy: Support content strategy by identifying key themes, contributing to the editorial calendar, and identifying assets for effective execution.</li><li>SEO & SEM: Assist in the development and execution of SEO and SEM strategies to drive website traffic, engagement, and rankings.</li><li>Performance Analysis: Perform in-depth analysis of marketing activities to provide actionable insights for channel improvement and growth.</li><li>Analytics and KPIs: Collaborate with the Technology & Analytics Manager to define and track key performance indicators.</li><li>Post-Mortem Analysis: Lead post-campaign evaluations to summarize insights, share learnings, and inform future initiatives.</li><li>Account-Based Marketing: Develop and implement scalable account-based marketing strategies.</li><li>Website Optimization: Advise on website structure, content, and optimization strategies to maximize impact.</li></ul>

Part Time Digital Marketing Consultant Robert Half is seeking a part-time Digital Marketing Consultant to support our Global Engineering client located in NOVI, Michigan. In this role, you will be responsible for a wide array of marketing tasks, including market research, trade show organization, content creation, graphic design, digital marketing, and, paid ads & CRM strategy. This position offers a long term contract employment opportunity, onsite 2 days per week, working up to 15-20 hours per week. This is an ideal role for someone with a preference for part time work in marketing, best for candidates with 3+ years of experience developing marketing strategy, creating content, and working hands-on with marketing campaigns. Responsibilities:• Conduct thorough market research to understand customer trends and preferences• Develop and implement a comprehensive social media strategy across all platforms• Design and prepare materials for trade shows to showcase our brand and products• Use Google Ads and Analytics to create, manage, and optimize advertising campaigns• Develop content for platforms like LinkedIn to enhance brand visibility and engagement• Manage and strategize HubSpot CRM to improve customer relations and increase sales• Utilize SEO/SEM strategies to improve website visibility and traffic• Design graphics for print and digital marketing using Adobe Creative Suite and Canva• Plan and execute inbound marketing strategies to attract potential customers• Develop and manage email marketing campaigns to promote products and services.

SEO Specialist Robert Half Marketing & Creative is looking for a SEO Specialist for one of our clients in Charlotte, NC! We are seeking a detail-oriented and results-driven SEO Specialist to enhance our online presence and drive organic traffic. In this role, you will be responsible for optimizing website content, conducting keyword research, implementing SEO best practices, and analyzing performance metrics to improve search engine rankings. You will collaborate closely with content creators, developers, and marketing teams to execute SEO strategies that align with business goals.Key Responsibilities<ul><li>Conduct keyword research and develop SEO strategies to improve website rankings.</li><li>Optimize on-page elements such as meta tags, headers, and internal linking structure.</li><li>Perform technical SEO audits and work with developers to resolve issues.</li><li>Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEO platforms (e.g., SEMrush, Ahrefs, Moz).</li><li>Develop and execute link-building strategies to enhance domain authority.</li><li>Collaborate with content creators to ensure SEO-friendly content.</li><li>Stay up-to-date with industry trends, algorithm changes, and best practices.</li><li>Track and report on key SEO metrics, providing insights and recommendations for continuous improvement.</li><li>Assist with local SEO efforts, including Google Business Profile optimization.</li><li>Research and implement strategies for voice search and mobile SEO.</li></ul>

Marketing Manager We are in search of a Marketing Manager to join our client's team for a remote, contract opportunity. This role involves supporting key consulting practice areas to help expand our regional and national eminence. The Marketing Manager will collaborate with marketers, sales team members, and key industry leaders within the firm to develop demand generation programs that support sales initiatives, aiming to drive long-term revenue growth. The focus will be on designing, implementing, and developing marketing programs, sales support materials, and events to promote a range of consulting services. Responsibilities:• Collaborate with the marketing team to develop key messaging and value propositions that engage and meet the overall goals of consulting practice areas.• Keep up-to-date with event, webinar, social, and campaign best practices, promoting the advancement of new ideas and innovation to improve the effectiveness and efficiency of marketing efforts.• Evaluate the effectiveness of marketing initiatives and content, both overall and in each channel.• Work with the brand creative team to ensure all campaign content is consistent in terms of style, quality, and tone of voice.• Oversee event and webinar goals and objectives from initial request through final deliverable.• Collaborate with sales and industry leadership to develop and promote content and drive attendance to live and online events.• Work with team members to develop digital marketing campaigns, including social, PPC, display, website inbound, etc.• Use various business technologies including CRM products, reporting tools, and project management systems.• Manage complex problems and stakeholders, evaluate and prioritize needs and create actionable recommendations.• Exhibit proactive behavior with strong organizational, writing, and communication skills.

Paid Search Specialist (PPC) We are seeking a highly skilled and results-driven Social Media & Paid Search Specialist commutable to Chadds Ford, PA 4x a week to lead the execution of our campaigns across multiple brands. In this role, you will collaborate closely with cross-functional teams to create and manage effective paid advertising strategies across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others. The ideal candidate will have a strong understanding of digital marketing, excellent analytical skills, and a proven track record of driving results through paid search and social media campaigns. Key Responsibilities:Social Media Strategy & Execution:<ul><li>Manage paid campaigns across all major social platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.), ensuring they align with company objectives and marketing initiatives.</li><li>Work closely with the content team to ensure that paid social ads are optimized with compelling copy, creative assets, and calls to action.</li><li>Implement and monitor A/B testing strategies to optimize ad performance and continuously improve KPIs (engagement, click-through rate, conversion rate).</li></ul> Paid Search Strategy & Management:<ul><li>Google Ads (Search, Display, YouTube) and Suggested Search campaigns, including keyword research, bidding strategies, ad copy creation, and campaign performance monitoring.</li><li>Continuously monitor and optimize paid search campaigns to ensure maximum ROI, focusing on improving click-through rates, and conversion rates.</li><li>Manage and allocate budgets across paid search and social media channels, ensuring effective spend.</li><li>Conduct competitor analysis to understand market trends and identify new opportunities for campaign success.</li></ul>

Paid Search Specialist (PPC) We are seeking a highly skilled and results-driven Social Media & Paid Search Specialist commutable to Chadds Ford, PA 4x a week to lead the execution of our campaigns across multiple brands. In this role, you will collaborate closely with cross-functional teams to create and manage effective paid advertising strategies across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others. The ideal candidate will have a strong understanding of digital marketing, excellent analytical skills, and a proven track record of driving results through paid search and social media campaigns. Key Responsibilities:Social Media Strategy & Execution:<ul><li>Manage paid campaigns across all major social platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.), ensuring they align with company objectives and marketing initiatives.</li><li>Work closely with the content team to ensure that paid social ads are optimized with compelling copy, creative assets, and calls to action.</li><li>Implement and monitor A/B testing strategies to optimize ad performance and continuously improve KPIs (engagement, click-through rate, conversion rate).</li></ul> Paid Search Strategy & Management:<ul><li>Google Ads (Search, Display, YouTube) and Suggested Search campaigns, including keyword research, bidding strategies, ad copy creation, and campaign performance monitoring.</li><li>Continuously monitor and optimize paid search campaigns to ensure maximum ROI, focusing on improving click-through rates, and conversion rates.</li><li>Manage and allocate budgets across paid search and social media channels, ensuring effective spend.</li><li>Conduct competitor analysis to understand market trends and identify new opportunities for campaign success.</li></ul>

Email Marketing Specialist Email Marketing Specialist (Contract)Location: Roswell, GA (Onsite, 3 days/week) Duration: 3-6 Month Contract (Potential for Extension) Hours: 40 Hours/Week Responsibilities:<ul><li>Develop and execute end-to-end email marketing campaigns, including strategy, content creation, segmentation, testing, and reporting.</li><li>Manage and optimize email marketing platforms (e.g., Mailchimp, Klaviyo, etc.).</li><li>Create compelling and engaging email content, including newsletters, promotional emails, and automated sequences.</li><li>Segment email lists to target specific audiences and personalize messaging.</li><li>Conduct A/B testing to optimize email performance and improve key metrics (open rates, click-through rates, conversion rates).</li><li>Analyze campaign performance data and provide actionable insights to improve future campaigns.</li><li>Monitor and maintain email deliverability and compliance with relevant regulations (e.g., CAN-SPAM, GDPR).</li><li>Collaborate with cross-functional teams (marketing, sales, design) to ensure alignment and consistency in messaging.</li><li>Manage email calendar and ensure timely delivery of campaigns.</li><li>Implement and manage automated email workflows and trigger-based campaigns.</li><li>Maintain accurate records of email campaigns and performance metrics.</li></ul>

Social Media Specialist Are you ready to refine and elevate the digital strategy for one of our clients? We’re seeking a talented Paid Media Specialist to join our team on a part-time basis. In this role, you will be pivotal in consolidating and optimizing the company’s current social media approach, which includes managing organic and paid campaigns across multiple platforms. If you thrive in creating strategic, effective social media plans and enjoy working collaboratively to drive results—this role is for you! Responsibilities:As a Paid Media Specialist, you will: Develop and Execute Social Media Posts:<ul><li>Create six posts weekly across all major platforms (Facebook, LinkedIn, Instagram).</li><li>Manage approximately eighteen individual posts per week.</li></ul>Manage Paid Campaigns:<ul><li>Oversee and optimize accounts on Facebook Marketplace and Google Merchant Center.</li><li>Use paid strategies to highlight key products and drive traffic for machine sales and auctions.</li></ul>Collaborative Strategy Development:<ul><li>Build an editorial calendar alongside the Director of Marketing to ensure alignment with key auction priorities.</li><li>Research machines and determine which models to highlight for maximum audience engagement.</li></ul>Content Creation:<ul><li>Write compelling and engaging copy tailored to target buyer personas.</li><li>Work closely with the design and video teams while taking ownership of the messaging and content strategy.</li></ul>

Digital Account Manager Robert Half has partnered with a Digital Marketing agency in Troy, MI that is looking for a highly driven Digital Account Manager to oversee client relationships and implement effective digital marketing strategies in a fast-paced, agency environment. This position requires strong performance marketing knowledge and a customer-focused approach to deliver impactful results. Ideal candidates go beyond basic account management by proactively identifying client needs, offering innovative solutions, and thinking holistically about improving business results. This position offers growth opportunities for individuals excited to advance and develop expertise in digital marketing strategies. Ready to thrive in a dynamic digital marketing landscape? Apply today! Key Responsibilities:<ul><li>Manage client accounts, ensuring exceptional service and satisfaction.</li><li>Maintain and monitor CRM tools to manage customer accounts and credit records.</li><li>Collaborate with internal teams for seamless account management and project execution.</li><li>Plan and execute campaigns that align with client goals, utilizing PPC strategies and analytics tools like Google Analytics.</li><li>Apply SEM and performance marketing knowledge to optimize results.</li><li>Use communication tools (Microsoft Office Teams or Google G Suite) for efficient project coordination.</li></ul>Qualifications:<ul><li>4–6 years of experience managing client accounts in an agency environment (strongly preferred).</li><li>Knowledge of performance marketing, PPC campaigns, and Google Analytics. Ability to work collaboratively with subject matter experts in this area and understand how it impacts the client. </li><li>Experience with project management tools is a plus.</li><li>Strong organizational and communication skills.</li><li>Entrepreneurial mindset to act as a strategic partner for clients.</li></ul>

Next Results Page

Innovation starts with people.®

180 results for Digital Marketing Specialist

Innovation starts with people.^®