165 results for E Commerce Marketing Manager

Digital/eCommerce Manager We are offering an exciting opportunity in Wausau, Wisconsin, for a Digital/eCommerce Marketing Manager to join our team. This role is within the eCommerce industry and involves a blend of B2B and B2C Marketing strategies, alongside SEM, SEO, Social Advertising, and CRM Marketing initiatives. The role will be Hybrid - 1 day per week ON SITE. Responsibilities: • Develop and implement B2B and B2C marketing strategies to drive business growth• Oversee eCommerce initiatives to enhance online presence and sales• Utilize SEM and SEO tactics to increase website visibility and traffic• Manage social advertising campaigns to expand brand awareness and customer engagement• Employ CRM Marketing techniques to maintain strong relationships with customers and improve customer retention• Monitor and analyze marketing campaign performance and make necessary adjustments for optimization• Collaborate with cross-functional teams to align marketing strategies with overall business objectives• Stay updated with latest industry trends and competitor strategies to ensure the company's marketing efforts remain competitive• Provide leadership and guidance to the marketing team to ensure tasks are completed accurately and efficiently.

Digital Marketing Manager We are on the lookout for a Digital Marketing Manager to join our team in the Wholesale Distribution industry based in Coppell, Texas. As a Digital Marketing Manager, your role will involve launching and promoting a marketplace for consumers, planning and executing campaigns, and managing CRM platforms. This is a remote position. Responsibilities: • Launch and promote a consumer-focused marketplace as part of our digital marketing strategy. • Utilize Salesforce Marketing Cloud (SFMC) and Pardot for effective CRM management. • Leverage Google Ad Manager and Google Analytics 4 (GA4) to track, analyze, and improve campaign performance. • Plan and implement marketing campaigns that align with our eCommerce objectives. • Monitor digital marketing trends and adapt strategies to maintain a competitive edge in the Wholesale Distribution industry. • Ensure accurate and efficient processing of customer applications and maintain up-to-date customer records. • Manage customer inquiries and monitor customer accounts to take appropriate actions.

Digital Marketing Manager A Digital Marketing Analyst job description typically involves analyzing data from various digital marketing channels to identify trends, measure campaign performance, and provide actionable insights to optimize strategies and maximize ROI, requiring strong analytical skills, proficiency in data analysis tools like Google Analytics, and excellent communication to present findings to stakeholders effectively; key responsibilities include data collection, reporting, campaign performance evaluation, trend analysis, and recommending data-driven improvements across digital marketing channels like SEO, social media, and email marketing. Key Responsibilities: <ul><li>Data Analysis and Reporting: Extract and analyze data from various digital marketing channels (website traffic, social media engagement, PPC campaigns, email marketing) using analytics platforms to identify trends and patterns. </li><li>Campaign Performance Evaluation: Monitor and measure the effectiveness of digital marketing campaigns across different channels, tracking key metrics like conversion rates, click-through rates, and ROI. </li><li>Trend Analysis: Identify emerging trends in the digital marketing landscape and assess their potential impact on the business. </li><li>Actionable Insights: Translate data analysis into actionable insights and recommendations to improve marketing strategies and optimize campaign performance. </li><li>Dashboard Creation: Develop and maintain comprehensive dashboards to visualize key performance indicators (KPIs) and effectively communicate data to stakeholders. </li><li>A/B Testing: Conduct A/B testing on website elements, landing pages, and email marketing campaigns to identify optimal variations for improved engagement and conversion. </li><li>Competitive Analysis: Monitor competitor digital marketing strategies and identify opportunities for differentiation. </li><li>SEO Optimization: Analyze website performance for search engine optimization (SEO) and recommend improvements to organic search rankings. </li><li>Social Media Analytics: Track social media performance across platforms, analyze audience engagement, and suggest improvements to social media strategies. </li></ul>

Marketing Manager We are in the market for a Marketing Manager to join our operations in Miami, Florida. This role is crucial in leading and coordinating marketing efforts to promote the launch of a premium iron supplement product. The Marketing Manager will work closely with agencies to devise and implement marketing strategies, ensuring an integrated approach across retail, eCommerce, and hospital channels to achieve substantial revenue growth. Responsibilities: • Collaborate with external agencies to conceive and execute integrated marketing campaigns, aligning with our business objectives. • Ensure uniformity in messaging and branding across all platforms through coordinated cross-channel campaigns. • Drive online sales by refining digital strategies, including paid media, email campaigns, and promotions in the e-commerce realm. • Enhance product visibility in retail by implementing strategies such as in-store promotions and merchandising. • Develop targeted campaigns for hospital channels, focusing on education and awareness, and work alongside sales teams to consolidate relationships and generate leads. • Keep a close eye on campaign performance metrics across all channels, providing actionable insights for optimization. • Generate and present reports on campaign success and ROI to senior leadership. • Leverage a comprehensive digital marketing toolkit to develop and execute innovative marketing ideas. • Utilize skills in Adobe Creative Cloud, CRM, Facebook Insights, Google AdWords, Google Analytics, Advertisements, Brand Awareness, Budget Processes, and Campaign Planning. • Foster strong communication and interpersonal skills for agency and stakeholder management.

Digital Marketing Specialist We are on the lookout for a detail-oriented Digital Marketing Specialist to join our team in the retail industry located in Ft. Lauderdale, Florida. As a Digital Marketing Specialist, your role will primarily focus on collaborating with vendor partners to develop and execute digital marketing campaigns. You will also be expected to strategize various test campaigns, monitor ad compliance, and create performance reports. Responsibilities: • Collaborate with vendor partners to plan, develop and execute digital marketing campaigns, focusing on Paid Search, Programmatic Display Advertising, and Paid Social advertising. • Develop and strategize test campaigns including ad copy, creative, offers, and landing pages to improve key metrics across all campaigns. • Liaise with Analytics and Ad Ops teams to guarantee proper tagging and integration with websites, analytics tools, and reporting platforms. • Work in collaboration with internal teams to implement new digital advertising programs. • Monitor compliance for active ads across all brands. • Apply a data-driven, quantitative approach to digital advertising. • Generate campaign performance reports and dashboards to evaluate the performance of all marketing campaigns against defined KPIs and goals. • Collaborate with marketing field partners to analyze programs and recommend updates to creative, offers, and other program tactics. • Assist with the allocation of monthly and quarterly budgets. • Maximize the use of co-op funds for digital advertising activities sponsored by vehicle manufacturers.

E-commerce Specialist Robert Half is seeking an experienced Ecommerce Marketing Specialist for a contract to permanent position with our client in Southfield, Michigan. As an Ecommerce Marketing Specialist, you will be responsible for driving online sales and optimizing the client's ecommerce platform to enhance the customer shopping experience. Responsibilities: <ul><li>Develop and execute ecommerce marketing strategies to increase online traffic, conversion rates, and revenue.</li><li>Manage and optimize the ecommerce platform, ensuring product listings are accurate and up to date.</li><li>Collaborate with the marketing team to create compelling product descriptions and engaging content.</li><li>Conduct market research and analyze competitor activities to identify opportunities and trends.</li><li>Implement SEO and SEM best practices to improve the website's search engine rankings.</li><li>Utilize analytics tools to measure website performance, track KPIs, and identify areas for improvement.</li><li>Work within ecommerce platforms like Woocommerce, Salesforce Commerce Cloud, Shopify, Squarespace, Amazon Seller Central.</li><li>Coordinate with cross-functional teams to plan and execute promotional campaigns.</li><li>Monitor and respond to customer feedback and inquiries to enhance customer satisfaction.</li><li>Stay up to date with ecommerce industry trends and best practices.</li></ul>

DIRECTOR OF E-COMMERCE (DIRECT HIRE PERMANENT) DIRECTOR OF E-COMMERCEONLINE SALES - E-COMMERCE WEBSITE DIRECTOR LOCATION: ONSITE DAILY IN DES MOINES IOWA. **RELOCATION ASSISTANCE OFFERED DRIVEN, CREATIVE TEAM + PEOPLE WORKING WITH A PASSION!!! · Hands On Position where you will work with all areas of this Consumer Goods Company. MARKETING MEETS TECH + MEETS E-COMMERCE MERCHANDISING in this position. You will be responsible for driving ONLINE SALES! ******For immediate, confidential consideration on this Direct Hire PERM FTE permanent position, contact me directly, Carrie Danger, SVP Permanent Placement Team,m ONE CLICK APPLY on our Robert Half website to THIS posting. My Email is on my LinkedIN profile.****** You must be able to work with a full Marketing Team who will drive Customer Acquisition. YOU will be responsible for driving Customer Conversion, OnLine Sales1 , & Data Analytics. Customer UX – Customer Experience PLUS Customer Acquisition ONSITE This cannot be remote. you must relocate. Did you know that one of the biggest reasons people love their jobs is high engagement, innovation, and to think outside the box and make changes and make a difference! THIS company is looking for a CHANGE AGENT !

Marketing Manager Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty. Responsibilities: <ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul>

Digital Marketing Manager We are searching for a detail-oriented and innovative Digital Marketing Manager to join our team in Princeton, New Jersey. In this role, you will be developing and implementing comprehensive digital marketing strategies to increase brand awareness and customer engagement. Responsibilities: • Develop and implement digital marketing strategies to improve brand awareness • Utilize Content Management System (CMS) for efficient content creation and management • Leverage Customer Relationship Management (CRM) systems to enhance customer experience and engagement • Plan and execute targeted advertising campaigns using Google Ad and other digital platforms • Analyze campaign performance using tools like Facebook Insights and Google Analytics, making necessary adjustments for optimal results • Coordinate with cross-functional teams to align marketing strategies and campaigns • Stay updated with latest digital marketing trends and technologies, incorporating them into marketing strategies as appropriate • Oversee the creation and management of digital advertisements to ensure alignment with brand guidelines and campaign objectives.

Strategic Marketing Manager Strategic Marketing Manager with 7+ years of relevant experience needed for a full-time, fully onsite position with our client in Wilmington MA. Must have B2B manufacturing experience. Must have experience in the commodities industry or another industry that has a long value chain (6-7 steps). This position is going to focus on product, price, placement, and promotion with a heavy focus on placement and product. Market research experience is key. Must also be comfortable interviewing existing clients. Salary is 120-150K depending on experience and qualifications. ***Please note that our client prefers hybrid or onsite but would be open to remote if the candidate comes from the same industry.*** Responsibilities: Strategic Planning<ul><li>Develop and implement comprehensive market development strategies for key segments in collaboration with product, technology, and sales teams.</li><li>Identify target accounts and establish effective communication channels to accelerate product adoption across the value chain.</li><li>Plan and coordinate research efforts to explore new applications and market segments in line with current and future product offerings.</li></ul> Market Research and Analysis<ul><li>Stay up to date on market trends, customer demands, and segment-specific insights using various internal and external resources.</li><li>Conduct detailed market assessments to uncover growth opportunities and unique points of competitive differentiation.</li><li>Gather and analyze customer feedback and market data to optimize marketing campaigns and business strategies.</li><li>Engage with customers regularly to acquire insights that inform product development and business direction.</li><li>Monitor the competitive landscape and articulate how products and solutions stand out in the market.</li><li>Share curated and actionable market intelligence with leadership and the wider organization.</li></ul> Product Positioning and Messaging<ul><li>Identify customer value drivers to craft tailored value propositions that resonate with target audiences.</li><li>Develop engaging, high-quality content and messaging for communication campaigns, including collateral, white papers, digital assets, and events.</li><li>Ensure brand identity is consistent and impactful across all marketing materials and channels.</li></ul> Sales Enablement<ul><li>Create and deliver sales tools and resources to equip the sales team and enhance customer acquisition.</li><li>Measure and evaluate the success of enablement initiatives to ensure alignment with sales objectives.</li></ul>

E-Commerce Marketplace Coordinator Role Overview: The E-Commerce Marketplace Coordinator will be responsible for overseeing marketplace operations by ensuring product listings are properly set up, troubleshooting marketplace issues, coordinating between teams, and managing logistics related to product launches. This person will not be responsible for running ads, processing orders, or optimizing listings but will ensure that these tasks are executed efficiently by coordinating with relevant teams. Key Responsibilities: ● Marketplace Maintenance & Coordination: Monitor all online sales platforms (Amazon, Walmart, TikTok Shop, Temu, Chewy, Faire, Etsy, and B2B contacts) to ensure listings are live, accurate, and optimized. Identify and escalate issues that need to be resolved. ● Product Listings: Work with agencies and internal teams to create and upload new product listings, ensuring all necessary details (descriptions, images, pricing, inventory) are included. ● Cross-Functional Communication: Serve as the liaison between agencies, warehouse teams, photographers, and marketing teams to facilitate smooth marketplace operations. ● Inventory & Logistics Coordination: Work with the warehouse team to ensure product samples are sent for photography and product launches. Coordinate shipments for new marketplace expansions. ● Agency Management: Collaborate with agencies to ensure product listings are properly set up and provide necessary assets (images, descriptions, inventory updates). Communicate when ads need to be launched. ● International Expansion Support: If the company expands to international marketplaces, coordinate with teams to ensure proper setup, compliance, and logistics. ● Ongoing Monitoring: Regularly check for listing issues, suppressed products, incorrect data, or any marketplace-related problems and work with appropriate teams to resolve them.

Email Marketing Manager We are currently offering a short-term contract employment opportunity for an Email Marketing Manager in Denver, Colorado. In this role, you will be tasked with managing email marketing campaigns, coordinating with internal teams, and leveraging your knowledge of CRM systems to drive brand awareness and engagement. Responsibilities:• Utilize Pardot to develop and dispatch emails using existing templates• Handle incoming email requests from the marketing team, taking into account content, timing, and audience specifications• Collaborate with the Marketing and Tech teams to manage send/suppression lists• Implement A/B testing and occasional drip campaign automations• Aid in coordinating the email calendar with the Marketing team• Provide expertise in Pardot and troubleshoot any platform or contact record issues• Offer advice on email marketing best practices and assist with analytics• Explore strategic initiatives to boost the impact of email marketing campaigns• Navigate and comply with the regulations of the financial services industry

Marketing Manager Robert Half Marketing & Creative is looking for a Marketing Manager to join a team in Winter Park, CO. The chosen individual will play a pivotal role in crafting marketing strategies, managing advertising initiatives, driving business growth, and overseeing budget allocations. *ONLY CANDIDATES WHO ARE WILLING TO RELOCATE SHOULD APPLY* This is a fully on site position. Responsibilities: • Develop and execute annual marketing strategies to meet revenue targets and growth opportunities• Direct and supervise the creation and maintenance of comprehensive marketing calendars across various audiences• Collaborate with media agencies to create impactful marketing, advertising, and go-to-market strategies• Utilize strong strategic planning and project management skills to advance key initiatives• Develop engaging promotions to meet business objectives• Provide strategic direction for media agency on marketing strategies and target audiences to meet Resort KPIs• Ensure timely completion and trafficking of advertising and creative deliverables• Analyze media analytics to develop plans and recommendations based on insights and results• Conduct thorough resort analysis to understand business drivers, brand health, and identify growth opportunities• Collaborate with marketing team, cross-functional teams, and agencies to discover valuable guest insights that inform growth plans• Develop and maintain budget allocations in cooperation with senior marketing personnel• Effectively lead and develop team members to foster a collaborative and high-performing work environment.

Marketing Manager Robert Half's Marketing & Creative client is looking for a Marketing Manager for a 6-10+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates should be open to going onsite 1 day-per-week. The Marketing Manager will create and implement multi-channel campaigns (email, digital ads, social media, PR, and more) for promoting digital services, collaborate with experts to produce white papers, videos, blogs, and other materials to support thought leadership and marketing goals, and lead marketing for significant thought leadership projects to drive brand awareness and generate leads. If interested and available, apply today!

E-Commerce Specialist We are offering a long-term contract employment opportunity for an E-Commerce Specialist in the retail industry, based in Hollywood, Florida. You will be instrumental in handling e-commerce operations, contributing to the development of strategies, overseeing website function, and managing product listings. Your role will also entail leading onsite marketing initiatives, conducting sales analysis, and optimizing conversion rates. Responsibilities • Design and implement comprehensive e-commerce strategies that align with our goals, encompassing product selection, pricing, promotions, and marketing campaigns. • Ensure the smooth operation and user experience of our online store, providing a seamless customer journey. • Manage online product listings, descriptions, and images, maintaining accurate information on the website. • Spearhead website marketing efforts, including SEO and content marketing, to drive traffic and conversions. • Monitor sales performance, analyze customer data, identify trends, and create reports to identify areas for enhancement. • Deploy A/B testing and other optimization techniques to improve conversion rates on the website. • Handle customer inquiries and resolve issues related to online orders and website functionality. • Collaborate with warehouse teams to maintain accurate inventory levels and ensure timely order fulfillment. • Stay abreast of the latest e-commerce technologies and platforms, recommending and implementing new tools to improve the online shopping experience. • Lead a team of e-commerce specialists, including designers, developers, marketing professionals, and customer service representatives. • Develop mobile commerce strategies and features to enhance the mobile shopping experience and capture the growing segment of mobile shoppers. • Work closely with marketing, merchandising, and operations teams to align efforts, gather insights, and ensure consistent messaging across channels. • Define and monitor key performance metrics related to e-commerce, such as revenue, conversion rates, average order value, and customer retention, using this data to drive product optimizations and enhancements.

Marketing Manager Robert Half is partnering with a client who is seeking a dynamic and experienced Partner Marketing Manager to join their team and lead marketing efforts for their ERP ecosystem. You will collaborate closely with various internal teams, including sales, practice leaders, and alliance teams, to align marketing efforts with go-to-market strategies and business growth objectives. <ul><li>Develop and execute marketing strategies for the ERP partner suite, ensuring alignment with sales and go-to-market priorities.</li><li>Serve as the main marketing point of contact for ERP partner alliances, collaborating on joint campaigns and budget management.</li><li>Integrate partner marketing efforts with broader industry campaigns, enhancing cross-partner synergies and engagement.</li><li>Create marketing briefs, track performance, and use data-driven insights to optimize campaigns and demonstrate ROI.</li><li>Manage multiple projects in a fast-paced, agile environment, ensuring timely delivery and alignment on messaging and metrics.</li></ul>

Web & Digital Services Specialist We are offering a contract employment opportunity for a Web & Digital Services Specialist onsite in Pearland, Texas. The Web & Digital Services Specialist role will sit within the marketing department, serving as a crucial link between technology and content creation. The successful applicant will work closely with various members of the department, ensuring technologies are performing optimally and meeting the needs of both our patients and internal users. Apply to become a Web & Digital Services Specialist today! Responsibilities:• Establish and manage the Sitecore platform, including setup, taxonomy, tagging patterns, workflow, platform governance, and usage reporting.• Collaborate closely with the clinic's developers and the Senior Manager of Digital Marketing to ensure technology performance.• Utilize deep hands-on expertise in managing Sitecore and other digital marketing and sales platforms such as SharePoint, SFDC Marketing Cloud, Lead Generation, CRM platforms, SFDC, and Web Data Analytics.• Monitor and report on the performance and efficacy of digital marketing efforts using tools such as Adobe Analytics and Conductor.• Maintain a solutions-focused approach in all tasks, constantly seeking ways to improve technology performance and user experience.• Understand and leverage e-Commerce applications in conjunction with Sitecore platforms.• Participate in content creation processes, ensuring content is appropriate and optimized for digital platforms.

Digital Project Manager Digital Marketing Project Manager (6-Month Contract - Maternity Cover)Location: Buckhead, Atlanta, GA (Onsite 3 Days/Week) Duration: 6-Month Contract (Potential for Extension) Hours: 40 Hours/Week (Flexible Scheduling within Onsite Requirement) About the Role:As a Digital Marketing Project Manager, you will be responsible for overseeing the planning, execution, and delivery of complex digital marketing projects. You will work closely with cross-functional teams, including marketing, technology, and data science, to ensure projects are delivered on time, within budget, and to the highest quality standards. Responsibilities: <ul><li>Project Planning & Management: Develop detailed project plans, timelines, and budgets.</li><li>Define project scope, goals, and deliverables.</li><li>Manage project resources and allocate tasks effectively.</li><li>Monitor project progress and identify potential risks and issues. </li><li>Stakeholder Communication: Communicate project status and updates to stakeholders regularly.</li><li>Facilitate project meetings and workshops.</li><li>Build and maintain strong relationships with internal and external stakeholders.</li><li>Digital Project Execution: Manage the implementation of AI, data, and MarTech projects.</li><li>Coordinate with technical teams to ensure seamless integration and deployment.</li><li>Oversee the development and execution of digital marketing campaigns.</li><li>Ensure data accuracy and integrity across all projects.</li><li>Performance Analysis & Reporting: Track and measure project performance against key metrics.</li><li>Generate regular project reports and provide insights to stakeholders.</li><li>Identify opportunities for process improvement and optimization.</li><li>Risk Management: Identify and mitigate project risks.</li><li>Develop contingency plans.</li></ul>

Data Analytics Specialist We are offering a long term contract employment opportunity for a Digital Marketing & Data Analytics Specialist in San Diego, California. As a Marketing Analyst, you will be instrumental in leveraging various tools and platforms to drive analytical insights and marketing strategies. This role is pivotal to our team, enabling us to understand and reach our target audience effectively. Responsibilities: • Utilize CRM tools to maintain and manage customer relationships• Leverage Google Analytics and Facebook Insights to gather data and generate reports• Implement and optimize campaigns using Google AdWords• Conduct competitor analysis to inform marketing strategies and decisions• Utilize LinkedIn as a platform for marketing and networking activities• Drive analytics processes to derive insights and trends from marketing data• Plan and manage marketing campaigns, ensuring alignment with budget constraints• Foster effective communication within the team and with external stakeholders• Analyze and optimize budget processes to ensure efficient use of resources.

Partner Marketing Manager Job Title: Partner Marketing Manager (B2B SaaS)Job Description: We are seeking an experienced and dynamic Partner Marketing Manager with a strong background in B2B SaaS to join our client's team. In this role, you will be responsible for managing strategic marketing initiatives with partners to drive mutual growth, enhance brand visibility, and generate qualified leads. You will work closely with cross-functional teams to ensure seamless collaboration and successful execution of joint marketing campaigns. Key Responsibilities:<ul><li>Develop and Manage Partner Relationships: Build and maintain strong, strategic relationships with partners to support collaborative marketing efforts.</li><li>Create Co-Marketing Strategies: Develop and implement joint marketing plans, focusing on demand generation, customer acquisition, and revenue growth.</li><li>Execute Campaigns: Plan and oversee co-branded campaigns, including content creation, webinars, events, social media, and email marketing initiatives.</li><li>Analyze and Report Performance: Track and measure the success of partner marketing campaigns using key performance indicators (KPIs) and provide actionable insights for optimization.</li><li>Enablement and Training: Provide partners with marketing tools, resources, and training to effectively promote joint offerings.</li><li>Cross-Functional Collaboration: Work closely with sales, product, and marketing teams to align efforts and maximize the impact of partnership initiatives.</li><li>Identify Growth Opportunities: Explore new partnership opportunities to expand the company’s reach and customer base.</li></ul>

Brand Manager We are offering an exciting opportunity for a Brand Manager in the Consumer Products industry. Located in Mahwah, New Jersey, this role involves driving the success of our brands by developing and executing comprehensive marketing strategies. As a Brand Manager, you will collaborate with various teams and leverage existing networks and partnerships to enhance brand visibility and engagement. Responsibilities • Collaborate with Product Managers to formulate and implement complete Go-To-Market plans for each product. • Enhance brand visibility and engagement through managing advertising, PR, social media, and influencers. • Ensure brand consistency and optimize product presentation by overseeing e-commerce listings. • Develop a cohesive brand identity through our websites, strategic partnerships, campaigns, and experiential marketing. • Support sales/retail placement by coordinating with the sales team to maintain consistent brand messaging and materials at the point of sale. • Maximize brand exposure and reach new audiences by implementing innovative promotional campaigns. • Expand brand reach and foster authentic connections with the target audience by collaborating with influencers, ambassadors, and partners. • Maintain a consistent and cohesive brand identity across all channels by ensuring seamless execution of campaigns.

Marketing Director (B2C) We are on the search for a Marketing Director (B2C) to join our growing team in ATLANTA, Georgia. This role is integral to our company's success, involving the management and execution of comprehensive B2C marketing strategies and campaigns. Responsibilities: • Develop comprehensive marketing campaigns, ensuring their successful planning, execution, and optimization to attain desired outcomes and KPIs.• Oversee the creation and implementation of content strategies that align with our goals and encourage engagement across diverse channels.• Supervise and manage the activities of a team of marketing specialists, promoting collaboration and guaranteeing the punctual delivery of projects.• Cultivate and manage partnerships with external entities and influencers to amplify our brand's visibility and reach.• Lead the management and activation of marketing messages across various channels, ensuring their effective deployment.• Collaborate closely with internal departments, including Sales and Communications, to guarantee alignment and smooth execution of marketing initiatives.• Regularly consolidate and distribute detailed performance reports, using data analysis to offer insights and suggestions for future strategies.

Social Media Manager Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty. Responsibilities: <ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul>

Email Marketing Manager Robert Half's client is looking for an Email Marketing Manager in the Hartford, CT area. This is 3-month remote, 40-hour-per-week opportunity; candidates should be able to work eastern (ET) hours. In this role you will be developing and managing email marketing campaigns using Listrak, conducting quality assurance tests on emails to ensure accurate crediting and linking, and collaborating with various teams to present data and coordinate marketing strategies. If available and interested apply today!

Head of Marketing We are in search of an outstanding Head of Marketing for our electronics manufacturing client in the City of Industry, CA. Someone with a talent for creating buzz, building successful marketing teams, and elevate a global brands presence in the American market. Experience in the electronics industry (or similar industry) is ideal. This role is centered on leading the creation and implementation of innovative marketing strategies designed to engage their target audience and set their brand apart in the market. The Head of Marketing will combine creativity with data-driven insights to craft compelling stories, increase brand visibility, and deliver measurable outcomes. Candidates must have current experience working for an online or .com business, preferably Amazon. Key Responsibilities:<ul><li>Team Building & Leadership: Establish, hire, and lead a U.S.-based marketing team encompassing PR, social media, content creation, and marketing.</li><li>Strategic Marketing: Develop and implement localized marketing strategies tailored to the U.S. consumer electronics market to strengthen brand positioning and drive market share.</li><li>Stakeholder Communication: Serve as the primary liaison with international stakeholders, particularly the China HQ, to ensure alignment of marketing strategies and business objectives.</li><li>Integrated Marketing Campaigns (IMC): Collaborate closely with product and sales teams to design and execute product launch strategies, including go-to-market plans and advertising initiatives.</li><li>Localization Expertise: Identify opportunities to refine current international marketing efforts, ensuring campaigns and messaging resonate with U.S. consumers.</li><li>Product Marketing Expertise: Understand product technologies and target customers to effectively market the company’s strengths and differentiate offerings from competitors.</li><li>Hands-On Leadership: Be both strategic and tactical, guiding marketing efforts while staying deeply engaged in daily operations.</li></ul>

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