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    124 results for Media Director

    Sr. Director, Public Relations We are in search of a Sr. Director, Public Relations to join our team in Boston, Massachusetts. In this role, you'll focus on clients in the social impact and B2B sectors, acting as a client partnership lead and managing team efforts. You'll be an integral part of our public relations, creator relations, and social media practice, and your work will contribute significantly to our full-service advertising agency's success.<br><br>Responsibilities:<br>• Oversee the financial health of client partnerships, including the development of SOWs, staffing plans, and budget tracking.<br>• Develop tailored public relations strategies based on the understanding of client’s business objectives, target audiences, and competitive landscape.<br>• Assume responsibility for client partnerships and account teams, which may involve managing 3-5 client partnerships simultaneously.<br>• Act as an executive counselor and trusted advisor, providing real-time problem-solving support, especially during crisis situations.<br>• Collaborate with colleagues across disciplines, such as strategy, performance analytics, creative, production, business leadership, and program management, to create and implement comprehensive marketing campaigns.<br>• Regularly monitor and report on performance metrics, offering insights and recommendations for continuous improvement.<br>• Develop and implement crisis communication strategies as required.<br>• Foster strong relationships with media and excel at building successful earned media plans.<br>• Represent the public relations practice in integrated meetings and new business pitches.<br>• Work closely with the SVP/PR practice lead to identify department opportunities and drive new business growth.<br>• Manage a small team of direct reports, nurturing their career growth and development.<br>• Contribute actively to a collaborative, high-performance, and inclusive agency culture. Social Media Manager <p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul><p><br></p> Director of Growth Marketing We are in search of a Director of Growth Marketing to join our San Diego-based team. As a Director of Growth Marketing, you will be instrumental in strategizing and executing customer acquisition plans, managing digital advertising across various platforms, and overseeing budget allocation for maximum efficiency. This role operates within the industry and demands proficiency in Google Analytics, DTC, Performance Marketing, Growth marketing, Paid Search, and Paid Social.<br><br>Responsibilities:<br>• Strategize and execute customer acquisition plans in alignment with our revenue goals.<br>• Manage digital advertising on social, search, affiliate, display, and streaming platforms.<br>• Allocate budgets strategically to maximize efficiency and performance.<br>• Oversee internal campaign execution on key social platforms.<br>• Discover and scale emerging channels to drive long-term growth.<br>• Align marketing efforts with brand initiatives and promotional timelines.<br>• Track and refine key metrics like ROI, acquisition costs, conversion rates to enhance efficiency.<br>• Collaborate with analytics teams to ensure data accuracy and provide actionable insights.<br>• Leverage quantitative analysis to refine media strategy, creative impact, and audience targeting.<br>• Oversee significant annual media investment, ensuring smart allocation.<br>• Develop forecasts and scenario plans in partnership with Finance.<br>• Present performance reports with key takeaways and recommendations to leadership.<br>• Lead external partnerships across digital, streaming, and affiliate channels.<br>• Maintain close relationships with platform representatives to leverage new opportunities.<br>• Collaborate across departments to refine messaging, landing pages, and creative assets.<br>• Improve processes for seamless teamwork on growth initiatives. Marketing Director (B2C) <p>We are on the search for a Marketing Director (B2C) to join our growing team in ATLANTA, Georgia. This role is integral to our company's success, involving the management and execution of comprehensive B2C marketing strategies and campaigns. </p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Develop comprehensive marketing campaigns, ensuring their successful planning, execution, and optimization to attain desired outcomes and KPIs.</p><p>• Oversee the creation and implementation of content strategies that align with our goals and encourage engagement across diverse channels.</p><p>• Supervise and manage the activities of a team of marketing specialists, promoting collaboration and guaranteeing the punctual delivery of projects.</p><p>• Cultivate and manage partnerships with external entities and influencers to amplify our brand's visibility and reach.</p><p>• Lead the management and activation of marketing messages across various channels, ensuring their effective deployment.</p><p>• Collaborate closely with internal departments, including Sales and Communications, to guarantee alignment and smooth execution of marketing initiatives.</p><p>• Regularly consolidate and distribute detailed performance reports, using data analysis to offer insights and suggestions for future strategies.</p> Tax Manager - Public <p>Base salary: $120,000 - $160,000/Year + Bonus</p><p>Hybrid 3 days onsite 2 days from home, additionally flexibility provided, less than 40 hour week during the summer.</p><p>Option to work in Chadds Ford or Media, PA</p><p><br></p><p><br></p><p>Well established small firm with 3 offices, with uncapped career potential. When you talk about work life balance in public accounting, at this company it rings true!As per the Managing Director “ we are unique in the way we operate. 2 interviews and done</p><p><br></p><p><br></p><p>As the Tax Manager you will be responsible for review of associates and Seniors.</p><p><br></p><p>• Serve as a Career Advisor, mentor or coach to one or more employees, which will include providing honest and timely performance feedback</p><p>• Train and develop staff members</p><p>• Provide detailed review and analysis of complex tax returns</p><p>• Work on multiple complex issues while communicating in a non-technical manner to facilitate communication between the client and the service team while managing the risk for both the client and the firm</p><p>• Serve as the Tax client service coordinator for appropriate clients</p><p>• Advise clients on a full spectrum of corporate tax services, including planning, research, compliance, and general mergers and acquisitions activities</p><p>• Reviewing research findings and ensure conclusions are consistent with firm policies and detail oriented standards</p><p>• Assist with new business development, extended service and tax issue recognition for existing clients</p><p>• Manage corporate client needs with respect to tax services and federal and state tax compliance</p><p>• Remain up-to-date on current tax practices and changes in tax law</p><p>• Other duties as assigned</p><p>• Some travel may be required</p> Sales & Marketing Director We are in the hunt for a Sales & Marketing Director to become a part of our manufacturing team, stationed in Newark, New Jersey. The role involves oversight of our sales and marketing initiatives, with a focus on growing brand awareness and improving our market positioning. <br><br>Responsibilities:<br><br>• Develop and implement strategic marketing plans to enhance brand visibility<br>• Utilize Google Analytics and Facebook Insights for market research and analysis<br>• Manage and optimize advertising campaigns through platforms like Google AdWords<br>• Leverage CRM systems for efficient customer relationship management<br>• Oversee the budgeting process to ensure optimal use of resources<br>• Use Adobe Creative Cloud for creating compelling marketing materials<br>• Plan and coordinate marketing campaigns aligning with company objectives<br>• Maintain clear and effective communication with the team and stakeholders<br>• Monitor and analyze the effectiveness of marketing initiatives and campaigns<br>• Ensure all marketing activities adhere to the company's brand guidelines. Director of Paid Social We are on the hunt for a Director of Paid Social to join our advertising team located in El Segundo, California. As a crucial part of our team, you will be playing a key role in managing our brand and paid social platforms. You will be tasked with the responsibility of overseeing agency partnerships, providing creative input, and managing talent in high-stress situations.<br><br>Responsibilities:<br>• Oversee and manage paid social platforms, ensuring effective and strategic use of resources.<br>• Collaborate closely with various agencies, offering guidance and comprehensive briefs to ensure successful design outcomes for campaigns.<br>• Contribute creative insights and strategies for video and static ad production.<br>• Oversee and manage website content and design, ensuring the brand is effectively represented.<br>• Compile and present proposals that align with the brand's mission and goals.<br>• Supervise the production of commercial videos, including editing, content creation, and design work.<br>• Handle agency contracts, ensuring the terms meet the company's needs and standards.<br>• Play a key role in managing high-level talent, ensuring smooth collaboration and effective communication.<br>• Be actively involved in all aspects of the brand, from overseeing to contributing to the work.<br>• Utilize skills in Paid Social and Direct Response Marketing to effectively manage and promote the brand. Marketing Manager <p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><p><br></p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p> Marketing Manager We are in search of a Marketing Manager to join our team in Coral Gables, Florida. The selected candidate will be involved in the commercial real estate industry, managing marketing initiatives across various projects. The role will entail working closely with leadership, developers, and external vendors.<br><br>Responsibilities: <br>• Develop, implement and oversee marketing strategies in collaboration with leadership.<br>• Oversee the relationships with vendors, including social media teams, graphic designers, and PR professionals.<br>• Contribute to the creation and management of branding efforts and marketing collateral. <br>• Develop and maintain project websites, community engagement campaigns, and pre-leasing materials.<br>• Prepare and distribute presentations and collateral for stakeholders and investors.<br>• Generate and apply innovative marketing concepts for projects.<br>• Foster effective communication and collaboration among internal and external partners.<br>• Support design and marketing tasks, leveraging tools such as Adobe Suite and Canva. Marketing Manager <p>We are looking for a Marketing Manager to join our team in Englewood, Colorado. In this role, you will be developing and implementing content strategies, managing social media activities, and driving marketing initiatives to increase sales growth. </p><p><br></p><p>Responsibilities</p><p>• Develop and execute marketing programs from inception to completion, utilizing internal resources and fostering teamwork</p><p>• Collaborate with various teams on an array of materials such as creative briefs, web pages, presentations, videos, social media posts, and marketing materials</p><p>• Create engaging promotional videos for brand promotion across various social media platforms and websites</p><p>• Optimize and edit graphic and video content suitable for different social media platforms</p><p>• Participate in video projects from conceptualization to delivery, including storyboard, design, animation, and production</p><p>• Generate graphics, illustrations, and other creative materials for the web, social media, and other digital platforms in line with our brand and values</p><p>• Leverage customer insights, market analysis, and marketing best practices to formulate successful strategies</p><p>• Conduct analytics reporting across multiple platforms, extracting key insights for future campaign development and go-to-market strategies</p><p>• Collaborate with email, performance marketing, and web teams to design and evolve lead-nurturing tactics</p><p>• Manage content and updates for customer touch points, participate in events, and provide sales support</p><p>• Analyze customer and market insights to inform outreach strategies, increase customer conversions, and generate more leads with experience in the field</p><p>• Present marketing programs, strategies, and budgets to internal and external teams, as well as senior leaders</p><p>• Design infographics and presentation materials to simplify complex concepts and data</p><p>• Oversee the design and uploading process for all project materials, adhering to best practices for using a content management system</p><p>• Maintain internal databases for designs, photography, and video.</p> Account Supervisor/Director <p>We are offering an exciting opportunity for an Account Supervisor/Director to be a part of our team. This role can be located in either Denver, CO or Chicago, IL and will be an integral part of our digital media and ecommerce operations. As an Account Director, you will play a key role in driving strategy and maintaining strong relationships with our clients and team.</p><p><br></p><p>Responsibilities: </p><p>• Provide strategic direction to enhance our digital media and ecommerce operations.</p><p>• Manage key accounts to maintain strong and sustainable relationships.</p><p>• Actively participate in team activities and provide guidance when necessary.</p><p>• Oversee annual planning and budget processes to ensure financial efficiency.</p><p>• Develop and maintain positive client relations to ensure customer satisfaction.</p><p>• Monitor KPI reporting to track and improve performance.</p><p>• Implement digital strategies to optimize our online presence and performance.</p><p>• Engage in business development activities to drive company growth.</p> Marketing Manager <p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul> Social Media Manager We are offering an exciting opportunity for a Social Media & Digital Content Strategist. Must have gardening, outdoors, or lifestyle industry related experience. This is a pivotal role in developing and executing social media strategies to increase followers, and engagement across all social media platforms. This role is permanent in the office, 5 days per week. <br> Responsibilities: • Develop and implement a comprehensive social media strategy to increase our visibility and brand engagement. • Create and manage content across multiple social media platforms including Facebook, Twitter, TikTok, Pinterest, and others. • Monitor, track, and analyze the performance of various social media campaigns to ensure their effectiveness. • Use tools such as Facebook Insights and Analytics to gather data and derive insights for improving future campaigns. • Engage with our online community to foster strong relationships and cultivate a loyal follower base. • Drive the creation of original content that resonates with our target audience and aligns with our brand identity. • Manage social media campaigns end-to-end, from planning to execution, ensuring they deliver positive ROI. • Stay up-to-date with the latest social media trends and best practices to ensure our social media efforts are effective and relevant. • Collaborate with internal teams to align social media strategy with overall business goals. Social Media Specialist <p>Are you ready to refine and elevate the digital strategy for one of our clients? We’re seeking a talented <strong>Paid Media Specialist</strong> to join our team on a part-time basis. In this role, you will be pivotal in consolidating and optimizing the company’s current social media approach, which includes managing organic and paid campaigns across multiple platforms. If you thrive in creating strategic, effective social media plans and enjoy working collaboratively to drive results—this role is for you!</p><p><br></p><p><strong>Responsibilities:</strong></p><p>As a Paid Media Specialist, you will:</p><p><br></p><p><strong>Develop and Execute Social Media Posts:</strong></p><ul><li>Create six posts weekly across all major platforms (Facebook, LinkedIn, Instagram).</li><li>Manage approximately eighteen individual posts per week.</li></ul><p><strong>Manage Paid Campaigns:</strong></p><ul><li>Oversee and optimize accounts on Facebook Marketplace and Google Merchant Center.</li><li>Use paid strategies to highlight key products and drive traffic for machine sales and auctions.</li></ul><p><strong>Collaborative Strategy Development:</strong></p><ul><li>Build an editorial calendar alongside the Director of Marketing to ensure alignment with key auction priorities.</li><li>Research machines and determine which models to highlight for maximum audience engagement.</li></ul><p><strong>Content Creation:</strong></p><ul><li>Write compelling and engaging copy tailored to target buyer personas.</li><li>Work closely with the design and video teams while taking ownership of the messaging and content strategy.</li></ul> Marketing Analytics Manager <p>We are offering an exciting opportunity for a Manager of Marketing Analytics in Atlanta, Georgia, United States. In this role, you will be required to utilize data from various sources to analyze and improve our marketing efforts. You will also be responsible for synthesizing large and complex data sets to identify actionable insights that support business growth through new customer acquisition.</p><p><br></p><p>Responsibilities:</p><p>• Utilize data from a variety of sources, both internal and external, to analyze and improve our marketing performance.</p><p>• Synthesize large and complex data sets to identify actionable insights.</p><p>• Analyze category, brand, competitive, channel, and customer dynamics to uncover insights and recommend actions to guide business performance.</p><p>• Design and create reports and interactive dashboards to evaluate business performance and identify areas for improvement.</p><p>• Collaborate with third-party measurement partners and internal and external teams for platform setup, onboarding, and user management.</p><p>• Lead the implementation of multi-touch attribution, marketing mix modeling, brand lift studies, conversion lift studies, and cross-title performance marketing analyses.</p><p>• Lead testing and optimization efforts with detailed post-impact analysis.</p><p>• Track and report on spend effectiveness, KPIs, trends, campaign, and creative performance.</p><p>• Organize, clean, manipulate, merge, and label various data sets for analysis.</p><p>• Work cross-functionally with internal teams and external media agency to continuously improve measurement processes and setup.</p><p>• Monitor emerging trends across the digital ecosystem and identify emerging opportunities.</p><p>• Analyze customer journey data to identify friction points and opportunities for improving the shopping experience.</p> Marketing Manager <p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><p><br></p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p> Product Marketing Manager <p>Robert Half, Marketing & Creative is looking for a Product Marketing Manager to work onsite for a client in Austin, Texas.</p><p><br></p><p>The Product Marketing Manager will work with marketing and technology teams to lead the product marketing initiatives and rollouts, supporting sales. The Product Marketing Manager will be communicating across multiple disciples - both written and verbal. Product Marketing Manager will be identifying features, benefits and value propositions for each new product, working with the sales teams to strategize end goals. Product Marketing Manager will be leading meetings and uncovering opportunities in multiple client channels. Product Marketing Manager will be the liaison between product and marketing teams to create marketing materials, website projects, email campaigns, etc.</p> Product Marketing Manager <p>Robert Half, Marketing & Creative is looking for a Product Marketing Manager to work onsite for a client in Austin, Texas.</p><p><br></p><p>The Product Marketing Manager will work with marketing and technology teams to lead the product marketing initiatives and rollouts, supporting sales. The Product Marketing Manager will be communicating across multiple disciples - both written and verbal. Product Marketing Manager will be identifying features, benefits and value propositions for each new product, working with the sales teams to strategize end goals. Product Marketing Manager will be leading meetings and uncovering opportunities in multiple client channels. Product Marketing Manager will be the liaison between product and marketing teams to create marketing materials, website projects, email campaigns, etc.</p> Marketing Manager We are in the market for a Marketing Manager to join our operations in Miami, Florida. This role is crucial in leading and coordinating marketing efforts to promote the launch of a premium iron supplement product. The Marketing Manager will work closely with agencies to devise and implement marketing strategies, ensuring an integrated approach across retail, eCommerce, and hospital channels to achieve substantial revenue growth.<br><br>Responsibilities:<br><br>• Collaborate with external agencies to conceive and execute integrated marketing campaigns, aligning with our business objectives.<br>• Ensure uniformity in messaging and branding across all platforms through coordinated cross-channel campaigns.<br>• Drive online sales by refining digital strategies, including paid media, email campaigns, and promotions in the e-commerce realm.<br>• Enhance product visibility in retail by implementing strategies such as in-store promotions and merchandising.<br>• Develop targeted campaigns for hospital channels, focusing on education and awareness, and work alongside sales teams to consolidate relationships and generate leads.<br>• Keep a close eye on campaign performance metrics across all channels, providing actionable insights for optimization.<br>• Generate and present reports on campaign success and ROI to senior leadership.<br>• Leverage a comprehensive digital marketing toolkit to develop and execute innovative marketing ideas.<br>• Utilize skills in Adobe Creative Cloud, CRM, Facebook Insights, Google AdWords, Google Analytics, Advertisements, Brand Awareness, Budget Processes, and Campaign Planning.<br>• Foster strong communication and interpersonal skills for agency and stakeholder management. Marketing Manager <p>Robert Half Marketing & Creative is looking for a Marketing Manager to join a team in Winter Park, CO. The chosen individual will play a pivotal role in crafting marketing strategies, managing advertising initiatives, driving business growth, and overseeing budget allocations. *ONLY CANDIDATES WHO ARE WILLING TO RELOCATE SHOULD APPLY* This is a fully on site position.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>• Develop and execute annual marketing strategies to meet revenue targets and growth opportunities</p><p>• Direct and supervise the creation and maintenance of comprehensive marketing calendars across various audiences</p><p>• Collaborate with media agencies to create impactful marketing, advertising, and go-to-market strategies</p><p>• Utilize strong strategic planning and project management skills to advance key initiatives</p><p>• Develop engaging promotions to meet business objectives</p><p>• Provide strategic direction for media agency on marketing strategies and target audiences to meet Resort KPIs</p><p>• Ensure timely completion and trafficking of advertising and creative deliverables</p><p>• Analyze media analytics to develop plans and recommendations based on insights and results</p><p>• Conduct thorough resort analysis to understand business drivers, brand health, and identify growth opportunities</p><p>• Collaborate with marketing team, cross-functional teams, and agencies to discover valuable guest insights that inform growth plans</p><p>• Develop and maintain budget allocations in cooperation with senior marketing personnel</p><p>• Effectively lead and develop team members to foster a collaborative and high-performing work environment.</p> Digital Marketing Manager <p>A Digital Marketing Analyst job description typically involves analyzing data from various digital marketing channels to identify trends, measure campaign performance, and provide actionable insights to optimize strategies and maximize ROI, requiring strong analytical skills, proficiency in data analysis tools like Google Analytics, and excellent communication to present findings to stakeholders effectively; key responsibilities include <strong>data collection, reporting, campaign performance evaluation, trend analysis, and recommending data-driven improvements across digital marketing channels like SEO, social media, and email marketing</strong>. </p><p><br></p><p><strong>Key Responsibilities: </strong></p><ul><li><strong>Data Analysis and Reporting:</strong> Extract and analyze data from various digital marketing channels (website traffic, social media engagement, PPC campaigns, email marketing) using analytics platforms to identify trends and patterns. </li><li><strong>Campaign Performance Evaluation:</strong> Monitor and measure the effectiveness of digital marketing campaigns across different channels, tracking key metrics like conversion rates, click-through rates, and ROI. </li><li><strong>Trend Analysis:</strong> Identify emerging trends in the digital marketing landscape and assess their potential impact on the business. </li><li><strong>Actionable Insights:</strong> Translate data analysis into actionable insights and recommendations to improve marketing strategies and optimize campaign performance. </li><li><strong>Dashboard Creation:</strong> Develop and maintain comprehensive dashboards to visualize key performance indicators (KPIs) and effectively communicate data to stakeholders. </li><li><strong>A/B Testing:</strong> Conduct A/B testing on website elements, landing pages, and email marketing campaigns to identify optimal variations for improved engagement and conversion. </li><li><strong>Competitive Analysis:</strong> Monitor competitor digital marketing strategies and identify opportunities for differentiation. </li><li><strong>SEO Optimization:</strong> Analyze website performance for search engine optimization (SEO) and recommend improvements to organic search rankings. </li><li><strong>Social Media Analytics:</strong> Track social media performance across platforms, analyze audience engagement, and suggest improvements to social media strategies. </li></ul><p><br></p> Marketing Director (B2B) We are on the lookout for an accomplished B2B Marketing Manager to become a part of our team. This role entails overseeing and implementing extensive marketing strategies and campaigns aimed at attracting future business relocations and bolstering the existing prosperous business environment in Metro Atlanta. As a B2B Marketing Manager, you will be expected to exhibit strategic thinking and excellent leadership abilities, managing the efforts of marketing specialists and liaising with various stakeholders.<br><br>Responsibilities:<br><br>• Develop and put into action content strategies that align with client objectives and stimulate engagement across multiple channels.<br>• Take charge of the planning, execution, and enhancement of marketing campaigns to reach desired results and KPIs.<br>• Oversee channel activations, ensuring effective delivery of marketing messages across various platforms.<br>• Provide leadership and guidance to a team of marketing specialists, promoting teamwork and ensuring prompt delivery of projects.<br>• Collaborate closely with internal teams to ensure alignment and smooth execution of marketing initiatives.<br>• Cultivate and manage partnerships with external organizations and influencers to boost brand visibility and reach.<br>• Consolidate and distribute comprehensive performance reports, analyzing data to provide insights and recommendations for future strategies. Strategic Marketing Manager <p><strong>Strategic Marketing Manager</strong> with 7+ years of relevant experience needed for a full-time, fully onsite position with our client in Wilmington MA. Must have B2B manufacturing experience. Must have experience in the commodities industry or another industry that has a long value chain (6-7 steps). This position is going to focus on product, price, placement, and promotion with a heavy focus on placement and product. Market research experience is key. Must also be comfortable interviewing existing clients. Salary is 120-150K depending on experience and qualifications. </p><p><br></p><p>***Please note that our client prefers hybrid or onsite but would be open to remote if the candidate comes from the same industry.***</p><p><br></p><p><strong>Responsibilities:</strong></p><p><br></p><p><strong>Strategic Planning</strong></p><ul><li>Develop and implement comprehensive market development strategies for key segments in collaboration with product, technology, and sales teams.</li><li>Identify target accounts and establish effective communication channels to accelerate product adoption across the value chain.</li><li>Plan and coordinate research efforts to explore new applications and market segments in line with current and future product offerings.</li></ul><p><strong> </strong></p><p><strong>Market Research and Analysis</strong></p><ul><li>Stay up to date on market trends, customer demands, and segment-specific insights using various internal and external resources.</li><li>Conduct detailed market assessments to uncover growth opportunities and unique points of competitive differentiation.</li><li>Gather and analyze customer feedback and market data to optimize marketing campaigns and business strategies.</li><li>Engage with customers regularly to acquire insights that inform product development and business direction.</li><li>Monitor the competitive landscape and articulate how products and solutions stand out in the market.</li><li>Share curated and actionable market intelligence with leadership and the wider organization.</li></ul><p><strong> </strong></p><p><strong>Product Positioning and Messaging</strong></p><ul><li>Identify customer value drivers to craft tailored value propositions that resonate with target audiences.</li><li>Develop engaging, high-quality content and messaging for communication campaigns, including collateral, white papers, digital assets, and events.</li><li>Ensure brand identity is consistent and impactful across all marketing materials and channels.</li></ul><p><strong> </strong></p><p><strong>Sales Enablement</strong></p><ul><li>Create and deliver sales tools and resources to equip the sales team and enhance customer acquisition.</li><li>Measure and evaluate the success of enablement initiatives to ensure alignment with sales objectives.</li></ul> Director of Marketing <p>Our Austin based client is seeking an experienced and dynamic Director of Marketing to lead their marketing department and drive strategic initiatives to enhance brand visibility, market presence, and customer engagement. The ideal candidate will have a strong background in marketing strategy, digital and traditional marketing channels, team leadership, and data-driven decision-making. This role is pivotal in shaping the direction of the company’s marketing efforts and achieving business growth objectives.</p><p><br></p><p><strong>Key Responsibilities</strong>:</p><ul><li>Develop and implement a comprehensive marketing strategy that aligns with company goals and objectives.</li><li>Collaborate with cross-functional teams (sales, product, customer success, etc.) to ensure marketing strategies are integrated across all departments.</li><li>Oversee the development and execution of brand strategy, ensuring consistency and relevance across all marketing channels.</li><li>Drive growth through integrated digital marketing initiatives including SEO/SEM, email marketing, social media, content marketing, and paid media.</li><li>Oversee traditional marketing efforts such as print, events, sponsorships, and public relations to build brand awareness and customer loyalty.</li><li>Provide regular performance reports and insights to the executive team to inform business decisions.</li><li>Develop and manage the marketing budget, ensuring effective allocation of resources to maximize impact.</li><li>Identify new growth opportunities, both in existing markets and new customer segments.</li></ul><p><br></p> Director of Marketing <p>Our Austin based client is seeking an experienced and dynamic Director of Marketing to lead their marketing department and drive strategic initiatives to enhance brand visibility, market presence, and customer engagement. The ideal candidate will have a strong background in marketing strategy, digital and traditional marketing channels, team leadership, and data-driven decision-making. This role is pivotal in shaping the direction of the company’s marketing efforts and achieving business growth objectives.</p><p><br></p><p><strong>Key Responsibilities</strong>:</p><ul><li>Develop and implement a comprehensive marketing strategy that aligns with company goals and objectives.</li><li>Collaborate with cross-functional teams (sales, product, customer success, etc.) to ensure marketing strategies are integrated across all departments.</li><li>Oversee the development and execution of brand strategy, ensuring consistency and relevance across all marketing channels.</li><li>Drive growth through integrated digital marketing initiatives including SEO/SEM, email marketing, social media, content marketing, and paid media.</li><li>Oversee traditional marketing efforts such as print, events, sponsorships, and public relations to build brand awareness and customer loyalty.</li><li>Provide regular performance reports and insights to the executive team to inform business decisions.</li><li>Develop and manage the marketing budget, ensuring effective allocation of resources to maximize impact.</li><li>Identify new growth opportunities, both in existing markets and new customer segments.</li></ul>