159 results for Social Media Specialist

Social Media Specialist Social Media Specialist (Contract) - 14 Weeks, Onsite - Downtown Atlanta About Us: We are seeking a dynamic and creative Social Media Specialist to join our team on a 14-week contract. This role is crucial in amplifying our brand presence and engaging our online community. If you're passionate about social media, thrive in a fast-paced environment, and are ready to contribute to exciting projects, we want to hear from you! Responsibilities:<ul><li>Develop and execute engaging social media content across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).</li><li>Create visually appealing graphics and videos using design tools (e.g., Canva, Adobe Creative Suite).</li><li>Schedule and manage social media posts, ensuring consistent brand messaging and timely delivery.</li><li>Monitor social media channels for trends, comments, and direct messages, and respond appropriately.</li><li>Analyze social media performance data and generate reports to track progress and optimize strategies.</li><li>Collaborate with marketing and other teams to align social media efforts with overall business goals.</li><li>Stay up-to-date on the latest social media trends, tools, and best practices.</li><li>Assist in the development and execution of social media campaigns.</li><li>Manage social media advertising campaigns and budgets.</li><li>Engage with influencers and build relationships with key stakeholders.</li><li>Assist in content creation for blog posts, website updates, and other digital marketing materials.</li></ul>

Social Media Specialist We are in search of a Social Media Specialist to join one of our agency clients located in Denver, Colorado. In this role, you will be responsible for implementing organic social media strategies, managing online communities, and collaborating to create high-quality content. Responsibilities:• Develop and execute organic social media strategies that resonate with our target audience and align with our brand objectives• Create compelling and brand-consistent content for various social media platforms including but not limited to Facebook, Instagram, Twitter, LinkedIn, TikTok• Collaborate closely with our creative team to generate high-quality visuals, videos, and written content• Respond to comments, messages, and mentions in a timely manner to foster positive engagement and loyalty• Build and nurture relationships with followers, influencers, and brand advocates to enhance community engagement• Monitor social media discussions, identify engagement opportunities, and manage online reputation• Ensure regular and consistent social media posting as per the content calendar• Utilize social media management tools for scheduling posts and tracking performance• Stay abreast of platform algorithm changes and best practices to optimize content reach and engagement• Track, analyze, and report on key social media metrics to evaluate performance and inform strategy• Collaborate with marketing, PR, and other teams to ensure a cohesive and unified brand voice across all channels• Support campaigns, product launches, and events with organic social media tactics.

Social Media Specialist We are in search of a Social Media Specialist to join our team on-site in Gunnison, Utah. In this role, you will be tasked with enhancing our online presence and crafting engaging content tailored to our target audience. You will be part of an industry that aligns with outdoor activities and lifestyle. Responsibilities: • Design and implement creative strategies across various social media platforms such as Facebook, Instagram, TikTok, and more. • Create high-quality, engaging content that resonates with our target audience. • Monitor and analyze performance metrics to measure the success of our social media strategies and make necessary adjustments. • Plan, manage and optimize paid campaigns to ensure maximum ROI. • Engage with our online audience by responding to inquiries, comments, and reviews in an authentic and timely manner. • Stay updated with the latest industry trends and incorporate them into our branding strategy. • Collaborate with other teams to ensure our branding is consistent across all platforms. • Utilize social media tools like Hootsuite, Sprout Social, Meta Business Suite for efficient management of our social media platforms.

Social Media Specialist Robert Half has partnered with an Automotive Software company in Troy, MI that is offering a long-term employment opportunity for a Social Media Specialist. In this role, you will be responsible for managing all social media channels, creating captivating content, and working closely with top-level executives to ensure our brand presence is effective and engaging. This Social Media Specialist roles uses graphic design skills, video filming and editing skills, and creative/marketing strategy skills day to day to execute content. This is an exciting role for candidates with 2+ years of experience managing social media for another company, preferably in corporate or detail oriented services. Apply today if you have a strong portfolio of work! Responsibilities: • Managing and updating all social media platforms including LinkedIn, Instagram, and Google+ • Creating and editing short-form content such as Instagram Reels and TikToks • Designing graphics and logos with an understanding of space and placement • Utilizing Adobe Creative Cloud and Canva for content creation and design • Preparing and implementing editorial calendars • Using Facebook Insights and other analytics tools to monitor and report on social media performance • Editing small videos and managing multimedia content • Communicating effectively with upper management and executives, and presenting ideas and reports at a business level • Staying up-to-date with the latest social media trends and incorporating them into our brand strategy • Accepting and implementing feedback and edits in a detail oriented manner.

Social Media Specialist Are you ready to refine and elevate the digital strategy for one of our clients? We’re seeking a talented Paid Media Specialist to join our team on a part-time basis. In this role, you will be pivotal in consolidating and optimizing the company’s current social media approach, which includes managing organic and paid campaigns across multiple platforms. If you thrive in creating strategic, effective social media plans and enjoy working collaboratively to drive results—this role is for you! Responsibilities:As a Paid Media Specialist, you will: Develop and Execute Social Media Posts:<ul><li>Create six posts weekly across all major platforms (Facebook, LinkedIn, Instagram).</li><li>Manage approximately eighteen individual posts per week.</li></ul>Manage Paid Campaigns:<ul><li>Oversee and optimize accounts on Facebook Marketplace and Google Merchant Center.</li><li>Use paid strategies to highlight key products and drive traffic for machine sales and auctions.</li></ul>Collaborative Strategy Development:<ul><li>Build an editorial calendar alongside the Director of Marketing to ensure alignment with key auction priorities.</li><li>Research machines and determine which models to highlight for maximum audience engagement.</li></ul>Content Creation:<ul><li>Write compelling and engaging copy tailored to target buyer personas.</li><li>Work closely with the design and video teams while taking ownership of the messaging and content strategy.</li></ul>

Social Media Manager Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty. Responsibilities: <ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals.</li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn.</li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner.</li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement.</li><li>Stay updated with social media trends, best practices, and emerging platforms.</li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives.</li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively.</li><li>Engage with followers and influencers to build and nurture a strong online community.</li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities.</li></ul>

Social Media Manager We are offering an exciting opportunity for a Social Media & Digital Content Strategist. Must have gardening, outdoors, or lifestyle industry related experience. This is a pivotal role in developing and executing social media strategies to increase followers, and engagement across all social media platforms. This role is permanent in the office, 5 days per week. Responsibilities: • Develop and implement a comprehensive social media strategy to increase our visibility and brand engagement. • Create and manage content across multiple social media platforms including Facebook, Twitter, TikTok, Pinterest, and others. • Monitor, track, and analyze the performance of various social media campaigns to ensure their effectiveness. • Use tools such as Facebook Insights and Analytics to gather data and derive insights for improving future campaigns. • Engage with our online community to foster strong relationships and cultivate a loyal follower base. • Drive the creation of original content that resonates with our target audience and aligns with our brand identity. • Manage social media campaigns end-to-end, from planning to execution, ensuring they deliver positive ROI. • Stay up-to-date with the latest social media trends and best practices to ensure our social media efforts are effective and relevant. • Collaborate with internal teams to align social media strategy with overall business goals.

Social Media Strategist We are seeking a Social Media Strategist to join our team located in Seattle, Washington. In this role, you will be working on various tasks such as creative briefs, analyzing social insights, and guiding influencer integrations. This position offers a long term contract employment opportunity. Responsibilities: • Develop and implement creative briefs for various digital channels • Analyze and interpret social insights to enhance brand awareness • Guide influencer integrations to optimize social media presence • Utilize Adobe Creative Cloud and Canva to create engaging advertisements • Manage and maintain editorial calendars for effective content planning • Use Facebook Insights and Google+ for tracking and analytics • Implement best practices in blogging to increase digital engagement • Collaborate with digital agency for successful campaign execution • Continually monitor and adjust strategies based on analytics findings.

Social Media Strategist Robert Half is partnering with a leading professional association in the orthodontic industry to find a dynamic and experienced Social Media Strategist! This is a unique and exciting opportunity to lead the social media strategy for an influential organization committed to advancing the orthodontics field. The ideal candidate will bring innovative ideas, creativity, and a strong understanding of social media trends to help grow and engage the community of orthodontic professionals, residency programs, and suppliers. Apply today! Responsibilities:<ul><li>Social Media Strategy Development: Create and continually refine a forward-thinking social media strategy to build brand loyalty among orthodontists, residency programs, and suppliers.</li><li>Audience Identification: Analyze target audiences (demographics, needs, and interests) to guide the content strategy, content calendar, and community engagement efforts.</li><li>Content Creation & Curation: Produce high-quality content, including social media copy, graphics, videos, infographics, polls, testimonials, and live streams. Curate valuable external content and encourage member-generated contributions.</li><li>Community Engagement: Actively interact with online communities by initiating conversations, responding to comments and messages, and maintaining an energetic online presence.</li><li>Social Listening & Monitoring: Monitor conversations related to the AAO, identify key influencers, and manage both positive and negative feedback.</li><li>Trend Analysis: Stay current with social media trends, integrating them into the strategy to ensure relevance and innovation.</li><li>Analytics & Reporting: Track social media performance using analytics tools to assess engagement efforts, identify areas for improvement, and demonstrate return on investment (ROI).</li></ul>

Marketing Specialist We are providing a long-term contract employment opportunity for a Marketing Specialist in the higher education industry, located in Irvine, California. As part of our team, the Marketing Specialist will play a pivotal role in developing and managing marketing projects, including advertising materials for various channels like print, social media, SEM, SEO, website, e-mail, radio, video, and display ads. Responsibilities:• Develop and guide creative briefs in collaboration with the creative team or agency to meet advertising goals• Analyze and optimize email campaigns, incorporating regular testing • Review and recommend revisions to all marketing collateral to ensure objectives are met• Manage relationships with campus leadership, internal stakeholders, and agency partners• Act as a liaison between campus and creative teams to address marketing needs• Strategize with media agencies on media planning, execution, performance analysis, and reporting against predetermined ROI and KPIs• Ensure all marketing materials adhere to compliance standards• Contribute to the overall marketing strategy• Maintain order, cleanliness, and safety at work• Manage and review creative work, collaborating with agencies to complete creative projects• Analyze media performance and provide regular updates on performance• Handle logistics for photo and commercial shoots and production.

Paid Search Specialist (PPC) We are seeking a highly skilled and results-driven Social Media & Paid Search Specialist commutable to Chadds Ford, PA 4x a week to lead the execution of our campaigns across multiple brands. In this role, you will collaborate closely with cross-functional teams to create and manage effective paid advertising strategies across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others. The ideal candidate will have a strong understanding of digital marketing, excellent analytical skills, and a proven track record of driving results through paid search and social media campaigns. Key Responsibilities:Social Media Strategy & Execution:<ul><li>Manage paid campaigns across all major social platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.), ensuring they align with company objectives and marketing initiatives.</li><li>Work closely with the content team to ensure that paid social ads are optimized with compelling copy, creative assets, and calls to action.</li><li>Implement and monitor A/B testing strategies to optimize ad performance and continuously improve KPIs (engagement, click-through rate, conversion rate).</li></ul> Paid Search Strategy & Management:<ul><li>Google Ads (Search, Display, YouTube) and Suggested Search campaigns, including keyword research, bidding strategies, ad copy creation, and campaign performance monitoring.</li><li>Continuously monitor and optimize paid search campaigns to ensure maximum ROI, focusing on improving click-through rates, and conversion rates.</li><li>Manage and allocate budgets across paid search and social media channels, ensuring effective spend.</li><li>Conduct competitor analysis to understand market trends and identify new opportunities for campaign success.</li></ul>

Paid Search Specialist (PPC) We are seeking a highly skilled and results-driven Social Media & Paid Search Specialist commutable to Chadds Ford, PA 4x a week to lead the execution of our campaigns across multiple brands. In this role, you will collaborate closely with cross-functional teams to create and manage effective paid advertising strategies across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others. The ideal candidate will have a strong understanding of digital marketing, excellent analytical skills, and a proven track record of driving results through paid search and social media campaigns. Key Responsibilities:Social Media Strategy & Execution:<ul><li>Manage paid campaigns across all major social platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.), ensuring they align with company objectives and marketing initiatives.</li><li>Work closely with the content team to ensure that paid social ads are optimized with compelling copy, creative assets, and calls to action.</li><li>Implement and monitor A/B testing strategies to optimize ad performance and continuously improve KPIs (engagement, click-through rate, conversion rate).</li></ul> Paid Search Strategy & Management:<ul><li>Google Ads (Search, Display, YouTube) and Suggested Search campaigns, including keyword research, bidding strategies, ad copy creation, and campaign performance monitoring.</li><li>Continuously monitor and optimize paid search campaigns to ensure maximum ROI, focusing on improving click-through rates, and conversion rates.</li><li>Manage and allocate budgets across paid search and social media channels, ensuring effective spend.</li><li>Conduct competitor analysis to understand market trends and identify new opportunities for campaign success.</li></ul>

Digital Marketing Specialist Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement. Responsibilities: <ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul>

Digital Communications Specialist We are offering a contract to permanent employment opportunity in the industry for a Digital Communications Specialist, located in King of Prussia, Pennsylvania, United States. The workplace will be a mix of remote and onsite work, with onsite presence required on Tuesdays and Wednesdays. Responsibilities: • Create visually appealing designs and templates that align with brand guidelines using Canva • Manage and organize brand assets to ensure effective communication and brand representation • Develop and deliver engaging PowerPoint presentations and templates to support various initiatives • Ensure all content and communications adhere to brand standards and compliance requirements • Publish content to internal communications hub, and produce audio-visual and social media content as needed • Interact effectively with various stakeholders using excellent verbal and written communication abilities • Prioritize effectively and meet deadlines while managing multiple tasks • Maintain high level of accuracy and attention to detail in managing documents, reports, and schedules • Anticipate needs and act proactively, demonstrating self-motivation • Adapt to changing priorities and work effectively in a fast-paced environment, demonstrating flexibility • Work effectively within a team environment, demonstrating a collaborative approach.

Website Manager & Communications Specialist ONSITE in GALVESTONLooking for a Website Manager & Communications Specialist in Galveston, Texas on a contract-to-permanent basis. The role involves maintaining and updating the company's WordPress website, supporting company communications initiatives, and coordinating social media strategies for the organization. Apply today to learn more about this exciting opportunity! Responsibilities:• Manage, maintain, and update the company's WordPress website to ensure its functionality and efficiency• Coordinate and support communication initiatives, such as special events and other related activities• Create and manage website content, ensuring it is up-to-date and relevant• Design and implement social media campaigns and strategies to engage the community and increase public relations• Coordinate special events to promote the organization and enhance community engagement• Develop and maintain corporate communications, ensuring they are clear, concise, and effectively reach the target audience• Utilize graphic design, writing and editing skills to create engaging and effective content• Use photography and videography skills to create visual content for the website and social media platforms.

Digital Marketing Manager A Digital Marketing Analyst job description typically involves analyzing data from various digital marketing channels to identify trends, measure campaign performance, and provide actionable insights to optimize strategies and maximize ROI, requiring strong analytical skills, proficiency in data analysis tools like Google Analytics, and excellent communication to present findings to stakeholders effectively; key responsibilities include data collection, reporting, campaign performance evaluation, trend analysis, and recommending data-driven improvements across digital marketing channels like SEO, social media, and email marketing. Key Responsibilities: <ul><li>Data Analysis and Reporting: Extract and analyze data from various digital marketing channels (website traffic, social media engagement, PPC campaigns, email marketing) using analytics platforms to identify trends and patterns. </li><li>Campaign Performance Evaluation: Monitor and measure the effectiveness of digital marketing campaigns across different channels, tracking key metrics like conversion rates, click-through rates, and ROI. </li><li>Trend Analysis: Identify emerging trends in the digital marketing landscape and assess their potential impact on the business. </li><li>Actionable Insights: Translate data analysis into actionable insights and recommendations to improve marketing strategies and optimize campaign performance. </li><li>Dashboard Creation: Develop and maintain comprehensive dashboards to visualize key performance indicators (KPIs) and effectively communicate data to stakeholders. </li><li>A/B Testing: Conduct A/B testing on website elements, landing pages, and email marketing campaigns to identify optimal variations for improved engagement and conversion. </li><li>Competitive Analysis: Monitor competitor digital marketing strategies and identify opportunities for differentiation. </li><li>SEO Optimization: Analyze website performance for search engine optimization (SEO) and recommend improvements to organic search rankings. </li><li>Social Media Analytics: Track social media performance across platforms, analyze audience engagement, and suggest improvements to social media strategies. </li></ul>

SEO/Paid Media Manager Robert Half has a brand new opening for an SEO/Paid Media Manager with a local client here in Clearwater, FL.Full-time hours, HYBRID schedule - 3 days/week on-site with 2 days WFH.Compensation ranging $100-125K+ depending on years of experience and industry experience.Interviews are actively being scheduled - Apply NOW! "Marketing and IT team (compromised of 9 employes), will meet to initiate a new digital/technical marketing campaign and collaborate on the plan and strategy. The creative team provides and design and content of that digital marketing material, IT programs it from a technical perspective on data attainment and database transactions, this person will advise on feedback for tweaking and then will take the marketing plan and start an “end to end” paid media campaign, deploying on all social media channels (Google, Meta, Pinterest, Tik-Tok) as well as organic marketing SEO. This person will track progress, make any necessary changes based on results, and communicate with management on results and do whatever is necessary to attain potential consumer/impulse buying engagement. Will also need to make sure the campaign is reaching target demographic type audiences and make those configurations through each social media channels and digital marketing. has to be very savvy as a demographic configuration master on Meta Ads, Google Ads, paid media."

Digital Marketing Specialist We are offering a short term contract employment opportunity for a Digital Marketing Specialist in the retail industry based in Atlanta, Georgia. The selected candidate will be tasked with managing our Email & SMS campaigns for the US and Canada markets, working closely with the CLIENT retention team. Responsibilities• Oversee the management of Campaign Calendar, including date adjustments, final creative screenshots insertion, and final subject lines.• Assist with Creative Briefing by providing specific style SKU numbers or nuances for Canada assortment where availability differs from the US.• Coordinate the feedback process on Creative Assets and follow up as necessary.• Liaise with the Creative Operations team to ensure the timely receipt of final asset files.• Set up Email and SMS campaigns in our SaaS systems, ensuring accuracy and efficiency.• Own the Campaign QA process, routing for internal Retention team approval, and ensuring sign-off from key stakeholders.• Support the QA process for paid media ads in Canada.• Compile daily campaign results into an Excel document and support other reporting tasks as required.• Handle ad-hoc tasks to support the team as they arise.• Monitor and track performance, defining specific goals where necessary.• Ensure the retention calendar is regularly updated.• Facilitate creative feedback from stakeholders promptly upon receipt.• Ensure campaigns are routed for QA well in advance of deployment.• Deliver daily reporting by specified deadlines.

Marketing Specialist Are you a strategic thinker with a passion for driving brand growth and managing innovative marketing campaigns? Do you thrive in a collaborative and fast-paced environment? We are seeking an Onsite Marketing Specialist to join our team in High Point, NC!Key Responsibilities:<ul><li>Develop and execute comprehensive marketing strategies to elevate brand visibility and increase market share.</li><li>Lead and optimize digital marketing campaigns across platforms to enhance engagement, generate leads, and boost sales.</li><li>Analyze performance metrics, leveraging data-driven insights to refine marketing efforts and achieve business goals.</li><li>Manage advertising budgets effectively to maximize ROI while maintaining cost efficiency.</li><li>Partner with product management teams to design and introduce impactful marketing strategies for product launches.</li><li>Oversee and inspire a team of marketing professionals, fostering creativity and a results-driven approach.</li><li>Fulfill day-to-day responsibilities such as social media content planning, email marketing, website updates, and Google Ads management.</li><li>Maintain brand presence by targeting 15+ Facebook groups, sourcing and applying to new groups, and managing LinkedIn content sharing.</li><li>Regularly review and refresh website content (e.g., events, images) and ensure optimal site functionality, including Wix and WordPress platforms.</li><li>Identify, negotiate, and acquire contact databases to expand marketing outreach.</li><li>Report on marketing milestones and successes quarterly and annually while identifying areas for adjustment.</li></ul>

Content Strategist We are seeking a strategic and data-driven Content Strategist to develop and execute a content plan that drives lead generation. This role will be responsible for crafting compelling content strategies and leveraging insights to attract, engage, and convert our ideal audience. This 6-month contract opportunity is part-time and fully remote. Responsibilities: <ul><li>Develop & Execute Content Strategy: Create and implement a content roadmap designed to generate leads, nurture prospects, and increase engagement on LinkedIn.</li><li>LinkedIn Optimization: Enhance company and personal LinkedIn profiles, posts, and engagement strategies to increase visibility and attract high-quality leads.</li><li>Content Creation & Distribution: Write, edit, and repurpose content (e.g., LinkedIn posts, articles, case studies, and thought leadership pieces) to align with audience interests and business goals.</li><li>Audience Targeting & Engagement: Identify and engage with key audiences, influencers, and decision-makers to drive meaningful conversations and conversions.</li><li>A/B Testing & Experimentation: Test different content formats, messaging, and posting cadences to determine what drives the best lead-generation results.</li></ul>

Content Manager Our local non-profit organization, based in Durham, NC, is seeking a Content & Communications Manager to join our team onsite. This individual will have the unique opportunity to drive our communications efforts, create engaging content, and manage public relations and outreach initiatives that amplify the impact of our work. This role requires a storytelling expert who excels in written, verbal, and digital communication with an ability to adapt to various audiences and platforms.As a key member of our team, the Content & Communications Manager will play a dynamic role in planning, executing, and evaluating communication strategies designed to raise awareness of our programs and further our mission.<ul><li>Content Creation: Develop, write, and produce high-quality content for diverse channels, including blogs, newsletters, social media, press releases, website updates, fundraising campaigns, and other communication materials to align with our mission and voice.</li><li>Communications Strategy: Shape and execute a comprehensive communications plan to increase visibility, grow engagement, and connect with stakeholders locally and beyond.</li><li>Social Media Management: Maintain and expand our social media presence. Plan and schedule posts, engage with followers, and monitor analytics to optimize strategies.</li><li>Public Relations (PR): Cultivate and maintain relationships with media outlets to secure press coverage and advance our brand awareness in the community.</li><li>Marketing Support: Partner with internal teams to support marketing efforts by creating promotional materials and messaging aimed at our target audiences.</li><li>Consistency: Ensure all external and internal communications are consistent, timely, and on-brand with our mission and vision.</li><li>Metrics Measurement: Track and analyze communications performance metrics to evaluate the success of campaigns and inform future strategies.</li></ul>

Communication Specialist We are seeking a Communication Specialist/Media Relations in Los Angeles, California. As a Communication Specialist, you will be primarily responsible for coordinating, producing, and executing communication efforts and activities. This role offers a short-term contract employment opportunity and will involve working on-site. Responsibilities• Coordinating, producing, and executing communication efforts and activities related to the organization.• Creating, developing, and implementing all phases and elements of a robust communication plan.• Ensuring outcomes and communication products are aligned with the organization's brand.• Supporting a culture of community awareness, transparency, and constituent engagement.• Creating, editing, and publishing a variety of communication materials, both traditional and digital.• Using Adobe Creative Suite, including InDesign, to create visually compelling content.• Utilizing a content management system to manage and update digital content.• Planning and executing email marketing campaigns using platforms such as Mailchimp.• Writing and distributing press releases to promote the organization's initiatives.• Creating and managing content for blogs and social media platforms.

Data Analytics Specialist We are offering a long term contract employment opportunity for a Digital Marketing & Data Analytics Specialist in San Diego, California. As a Marketing Analyst, you will be instrumental in leveraging various tools and platforms to drive analytical insights and marketing strategies. This role is pivotal to our team, enabling us to understand and reach our target audience effectively. Responsibilities: • Utilize CRM tools to maintain and manage customer relationships• Leverage Google Analytics and Facebook Insights to gather data and generate reports• Implement and optimize campaigns using Google AdWords• Conduct competitor analysis to inform marketing strategies and decisions• Utilize LinkedIn as a platform for marketing and networking activities• Drive analytics processes to derive insights and trends from marketing data• Plan and manage marketing campaigns, ensuring alignment with budget constraints• Foster effective communication within the team and with external stakeholders• Analyze and optimize budget processes to ensure efficient use of resources.

Web Analytics Specialist Robert Half Marketing & Creative is looking for a Web Analytics Specialist for one of our clients in Charlotte, NC! Position Summary: We are seeking a detail-oriented and proactive Digital Marketing Analyst to join our dynamic marketing team. The ideal candidate will have hands-on experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM), along with a drive to uncover actionable insights that optimize digital marketing performance. In this role, you will work with cross-functional teams to monitor, analyze, and report on campaign performance, supporting data-driven decision-making and helping shape the digital marketing strategy.Key Responsibilities:<ul><li>Monitor and analyze digital marketing performance metrics, leveraging GA4 and GTM to track web traffic, user behavior, and campaign success.</li><li>Proactively identify opportunities for optimization and improvement based on data insights, driving continuous performance improvements.</li><li>Collaborate with marketing and other internal teams to design, implement, and track digital campaigns, ensuring accurate and effective data tracking.</li><li>Analyze website and campaign data to generate actionable insights and provide recommendations for future digital strategies.</li><li>Develop and maintain interactive dashboards and reports, utilizing tools like Tableau or Power BI to present key performance indicators (KPIs) and performance trends to stakeholders.</li></ul>

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