We are offering an exciting opportunity for a Marketing/Social Media Coordinator in Miami, Florida. This role involves developing innovative marketing strategies, creating engaging content, and performing thorough industry research to enhance our online presence and brand identity.
Responsibilities:
• Develop and implement cutting-edge marketing initiatives such as digital ads and email campaigns to drive client engagement.
• Produce engaging content for social media platforms, blog posts, and promotional materials that resonate with our audience.
• Stay updated on industry trends and propose innovative strategies to enhance our online presence and strengthen our brand identity.
• Utilize design and video editing skills to create high-quality promotional videos and marketing graphics.
• Develop a consistent visual style across all platforms to enhance brand recognition and engagement.
• Track and analyze the performance of marketing campaigns, providing actionable insights to refine our strategies and maximize engagement.
• Conduct thorough industry research to identify emerging trends and new opportunities for brand growth and client acquisition.
• Collaborate with team members to optimize our marketing initiatives.
• Utilize various software and tools including Adobe Creative Cloud, Adobe Illustrator, Canva, Facebook Insights, Google+, and others to execute tasks effectively.
• Plan and execute advertisement campaigns and analyze their impact on brand awareness.
• Marketing/Social Media Coordinator role requires a minimum of 3 years of experience in a similar field.
• Proficiency in using Adobe Creative Cloud is expected for efficient content creation.
• Extensive experience with Adobe Illustrator is required for graphic design tasks.
• Applicants must be adept at using Canva for designing social media visuals.
• Familiarity with Facebook Insights is necessary for analyzing and interpreting social media metrics.
• A good understanding of Google+ is needed to manage and optimize company profiles.
• Candidates must have experience in creating and managing advertisements across various social media platforms.
• Strong skills in analytics are required to measure the success of social media campaigns.
• Blogging skills are essential for creating engaging content and driving traffic to the company website.
• Candidates should demonstrate a solid understanding of brand awareness strategies.
• Experience in campaign planning is crucial to effectively organize and manage various marketing projects.
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit
roberthalf.gobenefits.net for more information.
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