Copywriter<p>We are offering an exciting opportunity for a Copywriter in the Gardening industry. Based in Warminster, Pennsylvania, this role involves digital copywriting tasks, creating content for various platforms, and contributing to our client's brand storytelling. This is an in-office position, requiring 5 days per week in the office. </p><p><br></p><p>Responsibilities: </p><p><br></p><p>• Create compelling digital copy for our website, catalog, and retail platforms</p><p>• Write, revise, and manage content for emails and print materials, focusing on merchandising and promotions</p><p>• Develop engaging stories to enhance brand awareness and customer engagement</p><p>• Craft technical product descriptions that are informative and appealing to customers</p><p>• Work closely with creative leadership to shape copy and copywriting strategy</p><p>• Produce engaging blog content and brochures to promote brand awareness and product knowledge</p>Content and Copy Writer<p>We are seeking a dynamic and innovative <strong>Creative Content Copywriter</strong> who specializes in crafting compelling ad copy and creative content. The ideal candidate will bring their expertise in fintech services and alongside a creative knack for sharp, engaging headline copy and long-form content. Proficiency with AI tools and SEO strategies is crucial, along with hands-on experience managing content within a CMS.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong>1. Ad Copywriting and Creative Tasks</strong></p><ul><li>Develop engaging ad copy that resonates with the target audience across various platforms, including digital, print, and social media (Source: SG25 US Marketing and Creative).</li><li>Collaborate with teams and stakeholders to align content with branding, campaign goals, and messaging.</li><li>Write long-form content and edit for precision, while tapping into creativity for sharp, attention-grabbing headlines for ads and web projects.</li></ul><p><strong>2. AI Expertise (Generative AI & LLM)</strong></p><ul><li>Leverage AI solutions, such as large language models (LLMs), to <strong>10X your creative efficiency</strong> and boost the depth and impact of content creation (Source: SG25 US Marketing and Creative).</li><li>Incorporate AI-powered tools into workflows, optimizing ideation, personalization, and experimentation within the creative process.</li></ul><p><strong>3. SEO and Inbound Marketing</strong></p><ul><li>Build and execute SEO-optimized inbound strategies for maximum content discoverability (Source: SG25 US Marketing and Creative).</li><li>Conduct keyword research and systematic on-page SEO optimization to improve organic rankings.</li></ul><p><strong>4. Website Management and CMS</strong></p><ul><li>Familiarity with website management tools and platforms, enabling the creation and updating of web pages using CMS software (Source: SG25 US Marketing and Creative).</li><li>Design layouts, edit page content, and ensure compatibility with the overall site branding.</li></ul><p><br></p>Web Content ManagerWe are seeking a skilled Web Content Manager. As a member of our team, your primary responsibilities will include managing the website content to ensure it is current and accurate. This encompasses identifying and rectifying broken links, updating fonts and styles, and collaborating with external vendors to resolve any website issues. This role is a short term contract employment opportunity.<br><br>Responsibilities:<br><br>• Manage the content refresh and website rebranding initiatives.<br>• Identify and rectify broken website links to ensure smooth user navigation.<br>• Work with external vendors to address website issues and updates.<br>• Regularly update website fonts and styles for a consistent and detail-oriented look.<br>• Use tools like Adobe Creative Cloud, Adobe Dreamweaver, and Adobe Photoshop to enhance website design and content.<br>• Apply skills in Backend Development and CSS for website maintenance and updates.<br>• Utilize Atlassian Jira for project management and tracking.<br>• Implement best practices in content management to enhance brand awareness.<br>• Participate in campaign planning and blogging to promote the brand and its offerings.