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Social Media Manager in Washington, DC

Social Media Manager Job Description

A social media manager implements an organization’s social media strategy to develop brand awareness, generate inbound traffic and encourage product adoption. This professional leads teams that create and publish content and maintain relationships with user communities on multiple platforms. Strategic thinking and strong project management and organizational skills are critical for this role. Candidates should have deep knowledge of all major social media platforms and maintain an awareness of emerging platforms. Experience using social media management systems like Hootsuite and tools such as Buffer and Klear may be required for this position.

Typical social media manager duties:

Reporting on the progress of various social media tactics using digital analytics and media-tracking toolsCoordinating activities with internal marketing and public relations teams to support their respective missionsEnsuring consistency in the voice of the brand/company and cultivating an engaged social media community

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Salary for Social Media Manager in Washington, DC
83125 - 127015
25th percentile
83125
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
103740
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
127015
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
Projected salaries for related positions Position title 25th percentile 50th percentile 75th percentile Digital Strategist 117705 138653 163258 Digital Marketing Manager 105735 132003 150955 Digital Marketing Specialist 75478 90108 107065 Digital Project Manager 97423 124688 147298 Email Marketing Manager 91105 115378 137323 Email Marketing Specialist 68163 84455 97423 Marketing Automation Specialist 92435 106733 125685 SEO Specialist 87448 101745 119368 Paid Search Specialist 82128 97755 110723 Social Media Specialist 67830 81130 96425 Digital Community Manager 70158 86783 100083

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